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Started by : Roopesh Nair, Vice President - Sales & Marketing   11 10 2009 05:36:15 +0000
Functional Area : Business Models(Strategy & Execution)
Activity:  11 views;  last activity : 07 06 2010 20:18:09 +0000

In the last decade Indian has experienced a substantial rise of rural people migrating to urban cities in search of livelihood and to achieve their aspirations of life. One of the major contributors to the increase in migration is Satellite Television, which has virtually penetrated each and every nook and corner of India. The programs watched by rural residents are as same as the urban residents. Also with agriculture not being able to provide consistent livelihood, rural residents turn towards urban cities for employment to have a better standard of living.

Do you think initiating a recruitment services which would act as an interface between the demand and supply for this segment i.e drivers,maids,house servants,office boys,watchman,nannies etc.. would be a successful venture? Research has shown there is organised player in this kind of segment,however there are recruitment service providers in this segment,but restricted to a particular pocket or area. Do you think that backed with online support initiating pan India services would be a viable venture?

 
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1 Recruitment Services for Unskilled and Semi Skilled mass
2 Using Village skills in a proper way

Recruitment Services for Unskilled and Semi Skilled mass

idea posted by Roopesh Nair Vice President - Sales & Marketing

Yes. Since there are no organized player in this segment and also since there is huge demand for unskilled and semi-skilled workers both for domestic and commercial establishments,there has to be a interface catering to the demand and supply situation.

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Using Village skills in a proper way

idea posted by Kaushik Dutta Product Development Manager, Biocon

He who is coming from villages is expertised in some or other rural activities like small scale product making or agriculture. Indian government is now a days trying to establish green technology everywhere. They can use the experience of these villagers for their work. Government, instead of increasing crowd in cities should concentrate in establishing village area which will help villagers in not leaving their native and proper usage of their skills.

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