<< Prev
8 of 8 in Topic
| Topic : The Changing Face of Consumer Expectations |
|
|
Posted in Community :
Pleasing the Indian Consumer
|
Activity:
16 views;
last activity : 07 06 2010 20:18:09 +0000
|
|
|
|
1
Breaching the price barrier
2
Transparency
3
Less tolerant , in customer service
|
||||||||||||||||
|
No longer can marketers relax with the pricing that they fix for their products during its launch. One has to review constantly and keep altering the same to ensure brand loyalty. Also factors like volatility in international markets and currencies, emergence of newer and cheaper manufacturing zones and more choices have all contributed to breaching of the price barrier. More and more consumers today seem to be looking at the price factor as an element foremost before arriving at a buying decision. |
0
|
No supporting Arguments for this idea
|
|
Consumers expect transparency on the brand of their choice. They tend to trust the brand only on thorough research and understanding
|
0
|
No supporting Arguments for this idea
|
What is changing however is that consumers as a whole are becoming less
tolerant when it comes to customer service. This decline is not as a
result of an abrupt decrease in service deliverables, but rather an
increase in the knowledge of available technology and the expectation
that the contact center should be able to meet each and every request
with the click of a mouse.
|
0
|
No supporting Arguments for this idea
Add your Idea
Could not find any idea interesting in:
"The Changing Face of Consumer Expectations. " ?
Click here
to add a new idea...
Found the idea contest
"The Changing Face of Consumer Expectations. "
interesting ?
Click here to refer to your connections and communities
Viewers also viewed
|
|
Yes vs No |
|
|
0 referals
4 arguments,
141 views
|
|
|
Rebranding of Airtel |
|
|
17 referals
3 arguments,
155 views
|
|
|
We all know that the ways we are marketing have changed in the recent times than it was in the... |
|
|
53 referals
9 votes,
6748 views
|
|
|
|
|
|
|
Recent Knowledge (3)
|
|
|
139 referals
2 votes,
60 views
|
|
|
When we are watching news channels or any other channel or reading news papers you bump upon... |
|
|
2022 referals
11 votes,
200 views
|
|
|
we all know the perils of talking on cell phones while driving. besides being hazourdous to... |
|
|
290 referals
2 votes,
36 views
|
Sponsored Jobs
More From Author
No it not a good move. This will put consumers in dark. The will be no control over the price of fuels. Then the automobile industry will be affected.... |
Yes it can work in India. Now people started accepting all trends which add value to them. So trying such strategy might increase the sales... |
Brand blink means understand the feelings and not facts. Brands are built on trust. Making and keeping promises builds trust which is among the most basic of human emotions. |