| Topic : Advertising spend tactics |
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Business & Strategy
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Activity:
68 views;
last activity : 11 23 2010 07:55:57 +0000
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Ads will become more interactive
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ADNetworks
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Digital ads
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the future is for targeted ads
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Subliminal Marketing
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Subliminal Marketing
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Ads will become more informative & relevant
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It will move further away from Print and more towards Mobiles
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Innovative, 3D and visibly attractive
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The future of advertising looks very bright & fascinating. There are yet many ways to be discovered which will enhance the user interaction. |
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With more and more companies advertising more and more products trying to attract more customers in a fiercely competitive market scenario ads will grow and will be more interactive to attract and retain the customer base.
I support this sides views posted.
Thanks for the referral Ms. Saurabh Awasthi.
Future is really bright, I support your views,Mr. Saurabh.
Very correctly said.
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Advertising is becoming more interactive accross digital platforms, smartphones, GPS, indoor and outdoor digital billboards. 4G Networks now give us wireless connectivity globally. This in it's ever evolving platforms is what we believe to be the future of Marketing & Advertising. |
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Since most people have a digital platform in the form of a smart device and are connected to the web or a cell phone carrier/ GPS this will become the popular medium of delivery for information and digital advertising.
See the Wave of the Future "Digital Advertising" Cross platform Indoor, outdoor, smartphone, GPS, text, and 4G networks. At ADNetworks we are preparing to embrace the Green future in cost effective Advertising to reach busy people on the go. www.adnetworkga.com
“People are shifting their spending dollars more and more to the online world – whether it be direct marketing, or advertising, or branding. And that follows industrial marketing logic which is that you have to go where the eyeballs are, where the customers are…I personally expect in the next five to eight years 30% to 50% of advertising will be digital”. http://www.penn-olson.com/2010/05/18/digital-the-future-of-advertising/
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Face book, Twitter, Google , Apple are collaborating & vying with one another to harness ad industry. Sharing of information by Face book with Twiter, will increase the ad campaign manifold. Window mobile7 , iPAD devices virtually enables ads edited instantly. These giants are pooling resources to harness the ad industry in the coming year. Thus, digital advertisements through Social webs thats, newly mooted by Face book, mobile wireless networking, all will take a farther leap in this direction. Although, the basic ad tools what we have, now, continue to have a stronghold, this mobile networking will take a new dimension. |
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ads with intelligence, they will know customer's requirement beforehand. they wait less for someone to approach and commit a transaction.
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An AD is only effective if it creates a deep impact. Play the music of Nirma or Airtel and people know what brand we are talking about. The ADs of the future will have to create a great impact on the subliminal in order to be successful. |
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I think subliminal marketing is good but in limit because anything above threshold limit is not acceptable by any one
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Sice last so many years now a days i m seeing the concept of ad industry is changing rapidly earlier any concept with some spicy acts ads can become popular bt nw a days its very imporatnt while desgning an ad is that relevancy has to be there.people are mpre aware & ready to adopt some facts & figure we can this change in ad industry in 1411 tiger left or eco friendly ads.
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As the mobile phone base rapidly increases and the expertise for creating mobile phone advertising increases, advertisers will move further away from print and more towards mobile advertising
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Advertising will live forever. Even when we are ideating or debating we are actually advertising our skills and prowess of knowledge, education and experience. We are brands that are sharing and gaining.
If we are innovating ourselves in terms of verbal representations, brands on media screens will definitely have to do the same. They will have to be socially active (BTL), visiblt attractive (electronic, print) and innovative in terms of non traditional media. Overall, there will be a likeable change that will attract, interact and compel!! Good ideation Saurabh!
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These days as I switch on the tv or radio or look at a hoarding I do feel that power of ads I... |
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