| Topic : 10x Tips & Strategies on startup funding |
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Startup World
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Activity:
47 views;
last activity : 08 09 2010 16:37:15 +0000
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Question of Sustainability.
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Past record and experience of business
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Poor performance
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CAUTIOUS ATTITUDE
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viability, marketability, managerial capacity
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People understand Finance better now
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No credible ROI plan
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When we talk to an investor, we will invariably present ourself as the “heart and soul” of the business. Investors, however, look beyond having us in the business, and expect us to do the same. They will want to see how we plan for the sustainability and continuity of the business, even though we are long gone. Our business plan must demonstrate that the business can remain viable and continue to operate even after the founders have left the endeavor. |
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Actually according to me everything starts with project viability report. After going through the report if the invester feels the venture will be profitable invests
Yes Veena besides other points the investewr looks for sustainability of the business profile.
Notwithstanding the viability, marketability and the best strategy, there exists an element of perceptible danger in sustaining one's initiative due to the volatile nature of global market. Therefore, best of the initiatives are buried in incubation stage itself. After Enron, Satyam, Lehmen Brothers, etc. precedence, the investors have become even more cautious and prudent to safeguard their funds.
Yes I agree with you Ms.Veena Gupta.
Starting or doing a business is ok, but one should have enough resources to continue it and he should have the capacity to sustain the difficult periods which is very important in business and in turn enhances the creditability.
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Thanks Veena They want to see your past record wheather it is satisfying and of course your experience of the business that you are proposing to start. This can be one of the reason for rejection. |
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The investors are more wise than ever before,they will only go for investment if the reasonable return is expected. |
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NORMALLY BEFORE SPENDING MONEY PEOPLE THINK TWICE.THIS ATTITUDE COMPELS INVESTOR TO TAKE ADEQUATE CAUTION AS INVESTMENT IN BUSINESS ALWAYS CARRIES AN ELEMENT OF RISK. |
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having a good business idea is not enough, one should be able to convince the investors about the viability, marketability of the product/service and ones managerial capacity for the investors to say yes to the idea |
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The public who invest in the market are now more knowledgable than what they were 5 or 10 years before. They analyse, study , discuss and follw the market not only Indian market but also International market. So we have investers who can read the company and their growth before investing. |
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What investors require is a credible ROI to be in place. Because when they are investing their money, they would like to know when and how much return they would get. A credible ROI can easily be worked out by your chartered accountant. Care should be taken to ensure that there indeed is a return because investment analysts and the likes can very easily see through a cooked -up figure and such a business idea wouldnt pass muster. If your returns are going to take time, state the facts clearly and elaborate the reasons for the same. There is no point in cutting short an ROI from say 5 yrs to 3 yrs just because an investor might not be interested. There are different types of investors out there who might look at a long term return on investment if the business idea is good vs a short time return full of risks. |
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