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Topic : Accelerating sales in a slow economy
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BattleGround for Sales Professionals

 
Started by : Savita Dalvi, Sales/BD Manager, IBM-Daksh   12 04 2009 14:08:34 +0000
Industry : IT ProductsFunctional Area : Business Models(Strategy & Execution)
Activity:  23 views;  last activity : 07 06 2010 20:18:09 +0000

We can see people complaining on decline in sales during the financial crisis and is considered as one of the main causes of the decline. But there are some companies have come up with very successful and creative methods to somewhat overcome the sales decline even in harder times. So, can you identify what are the trends that cause decline in performance of sales?

 
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1 2 3
1 The economic decision maker disappears
2 Decision times get longer
3 Existing relationships became more valuable

The economic decision maker disappears

idea posted by Savita Dalvi Sales/BD Manager, IBM-Daksh

As i know, it becomes difficult when there are multiple people to handle for the salesperson. The ability of a single person to make a real buying decision on his or her own will be replaced by consensus-based buying, where reps need to get signoffs from multiple stakeholders to close a deal.

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Decision times get longer

idea posted by Mohit Aggarwal Sales/BD Manager, Oracle

I believe, if the customer takes time to take his decision it gets into a worse situation for my sales performance.This happpens as each purchase is reviewed and scrutinized to ensure that there was a solid business case for why the purchase needed to be made now versus later. This could affect the sales performance.

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Existing relationships became more valuable

idea posted by Ramdas Pawar Sales/BD Manager, Flex

Agreeing to above, during depression in market, buyers becomes more risk adverse and look to do business with vendors that are already known to them. This discourages to bring additional sale and also new product to introduce to customers.

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I don't think such things exist. But we have many training institutes and consultancies which help you in knowing yourself better....
No it is not... train yourself as per the requirement in the industry... then you will not find it difficult.....
Thanks for posting..... !!!
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