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Media Entrepreneurship

 
Started by : Jagbir Singh, Senior Consultant, Ernst & Young   10 13 2008 13:05:25 +0000
Industry : Management & Strategy ConsultingFunctional Area : Strategy Execution(Strategy & Execution)
Activity:  18 views;  last activity : 07 06 2010 20:18:09 +0000

Give your ideas what media entrepreneurs need to stay afloat, and have a successful business.

 
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1 Control

Control

idea posted by Jagbir Singh Senior Consultant, Ernst & Young
I think control is most important in this business one should make sure that the capital structure is such that you can keep control of the business, do the things you need to to make it grow, etc. Don’t go for the biggest valuation, but rather the right valuation. If the money you get is too big, and sets too-high expectations, the pressure to generate enough cashflow and create a large liquidity event (meaning get someone to buy the company at a high value) will be a lot of pressure that’ll hurt your ability to make choices you may need to ensure the health of the biz. Don’t take the biggest amount of money, take the best. Don’t be the last investment in a venture fund, because then the cycle will be shorter, and they may need to have you sell in, say four years, rather than 7-10. You don’t need that pressure. In other words, it’s not just which venture (or other) fund puts its money behind you, it’s also which of their funds it is.
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by Jitena Kumar Rawat, Senior Consultant, GKC  | 10 13 2008 13:13:25 +0000

Mr.Singh I agree with you that control is important. But know when to give it up, Be careful about who you’re in business with, Execution is key. You’ve got to run the business, and run it well.,figure out what you do well, and do that. Avoid the pull of having to do to many things, which you are called on as an entrepreneur.

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