| Topic : Strategies to Improve Marketing and Sales |
|
|
Marketing & Branding |
BattleGround for Sales Professionals |
Retail & Supply Chain Professionals |
6 more ...|
|
Activity:
275 views;
last activity : 04 27 2011 05:20:53 +0000
|
|
|
|
1
Booking appointments over the phone
2
Upgrading recommendations into introductions
3
Understand - PRODUCT/Identify - CONSUMER
4
According to me for Any product first difficulty for a sales person is Lead generation....
5
Back to basics
6
Product or service viewed as 'commodity'
7
visiting hours ... suitability
8
Account Management - key to maintain bottom lines
|
||||||||||||||||||||||
|
|
One of the key goals of cold calling is to get an appointment to make a face-to-face sales presentation or otherwise move the sale forward. This can be very difficult for the sales person. What do you say guys? |
2
|
This is most difficult and crucial task to perform for a sales person. As it requires a lot of patience and selling skills. But, this can be cracked if you as a sales person is putting more innovation into delivering key aspects of your product or services that attracts your suspect/prospect to know more about your offerings. Using different sales tools and approach that match with customer perception may enable you to covert your cold call into successful face-to-face meeting.
|
|
That extra mile is crucial for closing a new deal! Unexpected after sales services will push the spoiled customer to make you several recommendations to his peers! That's not enough! What should be done in order to obtain a true blue introduction? |
2
|
|
|
I feel that a thorough Product Knowledge is a MUST! Unless you know the product like the back of your hand you will never be able to understand its applications, its utility and the most important Its BUYERS! Once you have thoroughly understood the Product, the way forward becomes so much more easier. Consumers can be identified. They can then be broken down into various segments of SEC, Social Status, Professionals, Salaried, Entrepreneurs etc. This demographic can lead to IDENTIFYING who is the most likely SEGMENT to BUY or even INFLUENCE BUYING! This process is no doubt a tough one in terms of patience and time consumption, but once you are through with it, a focussed CALLING on your TG will help to SELL SELL SELL! |
2
|
According to me for Any product first difficulty for a sales person is Lead generation....
|
|
According to me for Any product first difficulty for a sales person is Lead generation.... once lead generation si done second call is how to generate business thorugh the leads... how to approch...and the effective way of converting them... no dobut product or service knowledge is important bur bringing business is the most important thing where most of the sales people fails,.... it need good and strong stratagic planning |
1
|
|
|
Considering you know the product like the back of your hand & you are good in communication(without this you just cannot aspire to make it in Sales), I have observed that there are two fundas that work. 1. There is a verse in Geeta that goes ' Do what is your karma without expecting the fruit'. Now I wondered that this verse is in Bhagvat Geeta & not in Ramayan, Geeta as we all know is about street smartness. So I derived that in Geeta Lord Krishna Knew the failings of humans, that is, we often postpone things which we think will be nasty or insulting to us. (In sales, making a cold call to the richest guy in town!).So we make "N" number of excuses to ourselves, like will he be in right mood? Will he be interested in my product? Is it the right time or should I come back in the evening?etc.. So the Lord knew all this & told us that you do not decide the outcome of the meeting or action beforehand. We are fearful of negative outcome so most of times we avoid what we should have done. SO this verse says that do not decide the future, you only do what is required, if you have a feeling that you should meet a person, go & meet him immediately! Give your best. Outcome is surely going to be good cause you are not going to stop before that if you believe in this principle. 2. We all have heard the story of the smart crow, who filled the pot with stones to raise the water level....Now there is a common problem with executives, they think that they will make only a fraction of calls,but they will give their best in those calls, you know the types'main jyada calls nahi karta hun, par jo karta hun woh...' Now frankly this is crap. Are you dealing in rocket science? The only way sales work is that you keep adding stones in the pot, sometime soon the pot will get filled & the outcome will start from there. You just have to sustain that initial period of hard work, thats it. |
1
|
|
|
According to me buyers may believe that the seller's products or services are essentially commodities and that the same thing can be bought from a number of alternative suppliers.Which create problems for sales people. Thus, sales people have to present themselves, their companies and their products as differentiated in some way that makes them more desirable than competing offers. |
0
|
|
|
selecting the time availability and observation the business is the most important. As a Promoter of a product we did not have right to disturb the sale point owner at odd times. It is most necessary to understand the disturbed times of the outlet or office and making our program gives much reap than the required...
|
0
|
|
|
Money in the market is getting tightened up.... there is lot of pressure to achieve bottom lines. Cold calling , face to face discussions, prospecting is fine.. .. today sales person has to get aligned with their organisation they are working and should think on mainataing and acheiveing bottom lines than top lines. As per today scenario maintaing and managing key accounts in the important criteria in achieving bottom lines , with new customers there is a challenge in pricings and cut throat competitions... |
0
|

- Create a confidential Career Profile and Resume/C.V. online
- Get advice for planning their career and for marketing of experience and skills
- Maximize awareness of and access to the best career opportunities
|
|
|
|
|
|
May be at times, but not on most of the occasions, we need all the guys here, the mediators, the distributors or that hierarchy that is out there which differentiates from Boss to the employee, if every communication is happening between the boss and... |
While the contentious political battle over the new healthcare law continues in the United States, here in India, the outsourcing industry is seeing it as a boon for business and is salivating over its prospects. Indian companies are working with... |
Hi Anurang interesting debate but your comment confused me to take a side and comment. I will say SEO will be a better option. Nowadays many startup companies are trying to master in SEO because it is the best medium to reach people easily. Today... |
