| Topic : Social Media & Branding |
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Activity:
111 views;
last activity : 07 06 2010 20:18:09 +0000
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By, Of and For - The people
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Being source of social media initiatives
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Ideation campaign
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Lets Be Together
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Branding should always be promotional irrespective of media...
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It has to be very democratic in its attitude. It has to be able to project that it is their (people) brand. Made for them and to be utilised by them. The connect has to be very emotional and the disposition very happy. The brand cannot distance itself from its consumers at all. It has to invite participation, promise an experience and yet maintain the dignity of it being a BRAND! These are the key essentials that a product (brand) has to project on Social Media networks! Thanks for the referral Jayant and a very knowledgeable ideation as usyual :) |
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very true..as it is the consumers' market today and customization can give a stay and growth to a brand.product should be made for consumer not a consumer be made for a product.
Thanks a lot Priya.
@SUROJIT SAHA: You have copied my idea verbatim with the spell mistake of usual included. Why????
I agree with Mr Bhave. Thanks Jayant for ref..
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Every marketer understands the thrill of winning the attention of customers. But while devising the same plan one should understand what comes next. Consumer networks are constantly changing and highly dependent upon numerous uncontrollable variables. One should be the source of some of those social media initiatives that have the industry talking: social takeovers, controversial ad campaigns, contrarian blog posts, viral user-generated content contests. |
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Social Media changes the way to achieve business goal. There are several social strategies that do not require a full-out shift in company culture, yet can have us trading in some of our passive nature for a more proactive approach. When we’re ready for external B2C engagement, an ideation campaign can keep the engagement focused around a single concept or product — without requiring our organisation to reach too far out of the box. |
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that could be the only message I am able to think of...... may be on a professional front, personal front... |
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Branding should always be promotional irrespective of media.... Only presentations may change and designed in respect of the media selected .... In the social networks, our brands should just be presented elaborating its pros and cones to get started its implications as a matter of debate... this process will not only improve the loyalty of brand amongst constituent people but also be suggesting the pathway for its improvement in right direction.... |
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Does automobile sector need a PUBLICITY STUNT?? I just don't think so.. as Mr. Virag said it can be more of demand-supply gap..nothing more. Everyone is too much into buying new vehicles that they just don't need any other marketing .. Just perisitant... |
It is a great chance for all of us , a reason to quit smoking. It is like a motivation because we are suppose to dedicate our act of quitting to our loved ones. We all know how harmful smoking is and all the smokers know how difficult is it to quit.... |
With the IPL and the World Cup coming....marketers are gearing up for the battle to win their customers. The fight will get tensed and crowded with customers left will many options. So, what according to you will be the biggest event on TV?? |
