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Started by : Renu Iyer, Trading Manager, BPL   12 24 2009 13:12:31 +0000
Industry : Retail Chain/LogisticsFunctional Area : Digital marketing(Sales & Marketing)
Activity:  20 views;  last activity : 07 06 2010 20:18:09 +0000

Retail has always spent less on IT than most other industries. But as some big-name retailers decide to check out for good, the question arises: Can Technology Help Retailers Survive 2009 and Thrive in 2010?

So, What technology trends should retailers consider?

 
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1 Support for building customer relationships
2 Growth Driven by Innovative Products

Support for building customer relationships

idea posted by Renu Iyer Trading Manager, BPL

I believe, from the latest trends of  IT now is to acquire and retain customers, manage customer relationships and drive innovative new-market offerings for the customers. Through latest technology, retailers are being able to improve their sales and also from social networking.

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Growth Driven by Innovative Products

idea posted by Mrigena Ray Sales/BD Manager, IBM

In my view, throughout the worldwide markets have increased demand for Consumer Electronics, IT and Telecommunications and are  continuing to expand in spite of the crisis had occurred. By more technology, customers are spending more which helps the retailers to increase their business.

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