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Marketing & Branding

 
Started by : Purvi Ghosh, Marketing analyst, Percept Advertising   12 27 2010 10:17:57 +0000
Industry : Advertising/PR/MR/EventsFunctional Area : Consumer Sales(Sales & Marketing)
Activity:  37 views;  last activity : 01 13 2011 14:53:29 +0000

Today marketing practices have changed drastically and few of them get the tag of best practices according to many marketing guru's out there. But what type of best practices are most important to you?

 
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1 2 3 4 5
1 How to use social media for business
2 Ensure after sales service
3 Simple to Understand
4 Cut costs and gain more
5 Systemic approach and ethical business

How to use social media for business

idea posted by Purvi Ghosh Marketing analyst, Percept Advertising

I think how to use social media for business tops the list as one of best practices which is really important for me, as Social media has vast reach and the Word of mouth happens at a lightning speed, and people will like to try something which one of their friend or their relative suggesting to try something on. So, cracking how social media works for the business will one of the best practices which is really important to me.

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by Rathin Deb, Advisor and retail consultant, currently as Branch Manager, Tower Infotech Ltd  | 12 30 2010 12:17:13 +0000

Puravi you are right in your observation.

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by Mani Kant Mishra, SBU/Profit Center Head, FOR CLOSEED GROUP  | 12 27 2010 12:34:55 +0000

I am confused with question. But your point is well taken. According to me marketing comes when nature of product is defined. nature of Product will decide the real marking strategy. Like Marketing strategy of agricultural product will be different from industrial product.

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Ensure after sales service

idea posted by vivek nagar MMM/PGDM student, sinhgad Business School(matrix)
I think customer feedback is very necessary to know ins and outs of the product and service given to the customers and for new prospect print media is best option according to me.
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by SHRIKANT MANOHAR DANKE, Project Manager, Phadnis Infrastructur Ltd  | 02 05 2011 08:38:03 +0000

This should be followed @ any cost.

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Simple to Understand

idea posted by vijayasaravanan Partner, MS Contractors and Amway Business Owner
Campaigns should be easy and simple to understand.
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Cut costs and gain more

idea posted by Jaygopal Raghavan Marketing Manager, Landmark Group
In this age of shrinking budgets and new media, cutting costs without harming your marketing and then gaining out of it would be my best practice approach.
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Systemic approach and ethical business

idea posted by Sridhar S Business Technologist
Ethics in business, is the application of the discipline, principles, and theories of ethics to the organizational context. Business ethics have been defined as "principles and standards that guide behavior in the world of business."
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