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Topic : Ethical marketing - The new trend
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Marketing & Branding |

Business and Law

 
Started by : James Masih, Product/Brand Manager, FedEx   11 18 2009 12:19:08 +0000
Industry : Advertising/PR/MR/EventsFunctional Area : Business Processes(Operations)
Activity:  162 views;  last activity : 07 06 2010 20:18:09 +0000

There are many products in markets which deceives customers. You might have purchased the product thinking it to be ethical. Does any product by chance have tricked you? Please share your views on such products.

 
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1 2 3 4 5
1 Airtel.
2 All of the above
3 Pantene Shampoo
4 Coke Vanilla (Wakao), Pepsi (Blue & Gold )
5 Sony Cameras
6 Lee shirts
7 garnier pure face wash..

Airtel.

idea posted by James Masih Product/Brand Manager, FedEx

I had purchased a lifetime airtel connection which had cheap call rates. The offers and call charges where terminated in a month. There had been no progress inspite of me approaching the office regularly. I have been totally deceived by this. Since then, i have never opted Airtel.

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by ujjval jain, Retail, Retail  | 08 03 2011 20:18:27 +0000

Well its a wonderful company,,,seems there are some wrong elements.

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am not using Airtel... but I have faced d same problems with Vodafone ..........

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by BIBHU PRASAD SAMAL, Marketing Manager, ICFAI  | 11 24 2009 07:04:00 +0000

after payment my all dues I disconnect my connection....still the bill is coming with fine charge.....

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All of the above

idea posted by Jaygopal Raghavan Marketing Manager, Landmark Group

At some point time we all would have had some bad experience or the other with all products. this is because for a product to sell in a tight market place the perceived value of that product has to be hyped up otherwise there will be no takers.

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Pantene Shampoo

idea posted by Shailena Varma Logistics Manager, Target

I have been completely fooled as i had applied hair shampoo to restrict hair fall. Inspite of following the specified usage of the product, there was no improvement rather being it even more worse.

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by Atul Kumar, `Confidential, Confidential  | 11 23 2009 12:57:29 +0000

Very true. Most of the sampoo manufacturer companies claim that it will stop the hair fall and it happens other way round. One can drag them to the court and claim for compensation as well. You need to prove your case with proper data and evidences.

I feel all these big ads are there just to attract the customers rather than actual facts.

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Coke Vanilla (Wakao), Pepsi (Blue & Gold )

idea posted by Kashif Billal Training & Induction Manager, H&M Hennes & Mauritz

The above listed soft drinks have been Real life blunders for the Taste buds & their Fans also.

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I am with you as far as the PEPSI BLUE & GOLD s/drinks are concerned!! What a disaster...

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Sony Cameras

idea posted by Amit Kumar Design Engineer, Bharat Heavy Electricals Limited

All that glitters is not gold..thats what exactly defines a SONY camera..Their performance is not even 10% of what they advertise.Moreover,within a year it starts malfunctioning and when you go for opting the much publicized warranty...they tell 99% of the parts are not covered under warranty and then they ask you shell out so much of money by which you can very well buy a new one. 

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Lee shirts

idea posted by Jayant Vishnu Art Director/Sr Art Director, Creative

I recently purchased a Lee shirt perceiving it to be the same quality of the denim jeans they offer. Unfortunately, the shirt faded off after a couple of washing.

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garnier pure face wash..

idea posted by kawaljit kaur pgdbm student , Mount Carmel Institute of Management

 this dorky product succumbed me to an allergy...has done nothing good for my acne trouble either ..is there noboby can bring products that would cure a teenage skin without harming it...

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