Marketing & Branding
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last activity : 11 18 2010 11:58:53 +0000
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11 Branding And Marketing Trends For 2011
Predictive loyalty metrics allow marketers to decipher consumers’ emotions, expectations, and imminent behaviors in the marketplace. Happily, I am an authority on customer loyalty. And, as real loyalty metrics measure the direction and velocity of consumer values 12 to 18 months in advance of the marketplace, they allow me to identify future trends with uncanny accuracy.
Having examined these measures in 4Q2010, here's 11 trends for marketers in 2011. Interestingly, in symbolism and spiritualism, the number 11 is said to possess qualities related to intuition, honesty, understanding and, is also supposed to represent the ideal. The number is said to provide both insight and inspiration. For marketers, these 11 trends will have direct consequences to the success – or failure – of next year’s branding and marketing efforts.
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Marketing is big time necessary to spread the word in the first place, if people dont know about the product at all in the first place how are you even expecting your consumers to buy by just placing the product in the shelf....that wont happen, if... |
" Retail chain Shoppers Stop today said it may increase prices of its products by 6-7 per cent from April this year in order to offset the 10 per cent excise duty imposed on branded apparel in the Budget 2011-12 .".. This is a news I just read... |
Brands still tend to box her into a simplistic classification of the bahu, beti, biwi, ma, seductress....will this type of marketing to women work out in the first place. What do you think people are brands still into simplistic classification... |
