Branding process

One of the skills critical to the developing role of the sales manager is that they, like the team they manage, have a clear understanding of the customer group relevant to the therapy/product areas they are selling into and serving.

follow this link for 10 qualities of  great  sales manager                 http://www.builderonline.com/sales/coaching-skills.aspx

thanks chitra for all the bulk of information u have shared...

Chitrji, simply superb & easy to understand. Thanks for posting it on TOOSTEP. & thanks for referral.

superb chitra and thanks for it,what the content is great and how u present it that is also great.i think every reader understand it very easily and i damn sure every one benefitted from it.

thanks mam its really a good one as a student for me its totally new learning.

Thanks Chitra it is really helpful.

Nice one Ms.Chitra Bannerjee.

I recall Bhagwad Gita principle of ten indriyas (five karma and five gnana) at physical and mental levels - one at a conscious level and the other at sub-conscious level.  Good one! 

Ms.Chitra, you did given good information. But all these are theoratical base, if you will analyse practical way for any particular brand, you will not find this process exactly or thoroughlly. Now a days all these concept is used by indirectly .



Todays for branding company are using 360degree marketing and communication concept. Most of the company are generating awareness by B.T.L activities including all types of promotional, merchansiding, sampling,contest, event, road show etc....


So all these are covererd by branding process in practically todays by indirectly.

Your illustration has made an imprint on my mind. It has become a brand associated with you. Excellent work done by you. This attracts the attention of a reader and communicates your idea instantly.

wow ! amazing post, thanks

Superb Chitra. This indeed is the great Onion style. What perhaps you may want to add to it is 'where are we' and 'where do want to be' criteria. The synthesis of the two. 

Regards
Pervara
https://www.facebook.com/pervarakapadia