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Industry : Radio, TV & Films Functional Area : Consumer Sales
Activity:  7 comments  346 views  last activity : 07 06 2010 20:18:04 +0000
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Every morning we must ask this question - what have I contributed to myself and how will I add value to me, myself and my company ----does it sound like cliche?????

But the truth is - Is my sales team doing the same thing every day or they are evolving on a daily basis? Are they a street sales people who carry the bag and open the pandara in front of the buyer and ask him to pick what he wants and we put a price to it?????

 We as managers need to change the trend and dare to tell them - DO NOT SELL.....does it sound absurd - saying my sales people not to sell - who will get the targets? how will I get the commisions???

 Lets complete the sentance - DO NO SELL BUT HELP THEM TO BUY.....does it make sense....

 How many of us have done the Needs Analysis of the buyer - where we identify - does he really need my product? has he bought similar stuff earlier? how much has he paid earlier? can we upgrade him? what is his reason to buy? what's the objective for him to buy? how can we add value to his business? etc.etc...

Identifying his needs, then creating a tailor made solution and presenting to him - what are the chances of my converting that prospect to my client?????

 
7 comments on "can you tell your sales peopl - "DO NOT SELL""
  Commented by  Bellala Gopinatha Rao, Project Manager Promax Management Consultants    | 01 03 2009 13:40:00 +0000
Useful    1, thanks
  Commented by  sanjeev ps, Operations Manager, Indian Express newspapers (mumbai)    | 11 27 2008 14:03:05 +0000
wonderful sentences. though its not useful to me, i've forwarded to all my friends & colleagues.
  Commented by  anil kumar mittal, Sales/BD Manager, John Players    | 11 25 2008 11:27:24 +0000
Gamo ki dhup main kabhi jana pade ,
In hasin palko ko kabhi bhigana na pade ,
Bin mange hi mil jaye khusiyan apko iyni ,
ki fir kisi dua k liye sar jhukana na pade ,
  Commented by  ashish trivedi, Area Trainer (Cust. Service) Eureka Forbes Ltd    | 10 07 2008 06:08:32 +0000
excellent & very useful
  Commented by  Venkata Krishna, Head/VP/GM-Sales, Educational Initiatives Pvt Ltd    | 04 29 2008 06:12:22 +0000
A very useful one
  Commented by  shailendra sood, Manager, ICICI BANK LTD    | 03 03 2008 01:04:59 +0000
excellent article
  Commented by  Amol Jaywant, Process Leader, ICICI prudential LIfe Insurance    | 02 03 2008 19:50:23 +0000
excellent article i was sales for 7 years and this actally works. 
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