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Industry : Advertising/PR/MR/Events Functional Area : Ads
Activity:  10 comments  481 views  last activity : 07 06 2010 20:18:04 +0000
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You might have seen the ad where Abhishek bachchan tells walk n talk to his patients in an popular ad of Idea telecom network. But then researchers believe the other way around, Walking while talking on mobile phones may be dangerous for people. They also say that just listening to music on an iPod or other portable device doesn't pack the same risks as talking on a cell phone.

The findings are based on two lab-based studies in which participants had to manoeuvre on a treadmill to cross a virtual street. Many people assume that walking is so automatic that really nothing will get in the way, But actually walking in environments that have lots of obstacles is perhaps not as automatic as one might think.


http://4.bp.blogspot.com/_o7eVQQhPYKw/SqyNdoaHE-I/AAAAAAAAAQA/ebMGLsFwUC4/s320/idea-walk-when-you-talk.jpeg

Participants in the study took their virtual stroll on a manual treadmill that only moves when the person walks.

The first study, with 36 college students, showed that students trying to hold a phone conversation took 25 percent longer to cross the street compared with those without phones and those listening to iPods. Cell-phone users were also less likely to finish crossing the street in the 30 seconds allotted for the task.

However, the young adults were not more likely to get hit by a virtual car even if they were talking on a cell phone. The study was published online Nov. 5 in the journal Accident Analysis and Prevention.

The second study, yet to be published, focused on people 60 and older. Older adults on the phone got run over about 15 percent more often [than those not on the phone], Subjects who had a history of falling fared even worse.

So people, walking and talking on the phone, appears to be dangerous. Don't you think so?

 Top Comment : !manpreet $ingh   | 11 30 2009 07:56:28 +0000
well said BHAVE Sir!! This Idea no more gud for health!! Better Sit comfortably than talk instead showing differnt pauses n styles!! Thnks for the knowledge Radha Ma'am!!
 
10 comments on "Don't walk when you talk"
Walk / Drive when you Talk?? NOT a good IDEA Sirji...
Thanks for awareness, Radha
  Commented by  Arunangshu Choudhury, Agent, L.I.C    | 12 01 2009 18:31:30 +0000
Rating : +1 
While walking while talking may be dangerous,driving while talking is actually illegal.Thanks Radha.However,I would like to think that such concern for public safety coming from an Airtel employee is mere coincidence and not for business rivalry.lol
  Commented by  M DEVADAS BABU, INDIGENISATION AND VENDOR DEVELOPMENT MANAGER, GOVERNMENT SECTOR    | 12 01 2009 13:06:12 +0000
Rating : +1 
These ad people only wants to sell their goods! They don't mind what may happen to you. I have any number of examples to show how cunning one can get when persuading one to buy a thing.You saw that ad where the friends tease a student that they dont use EXO dish wash bar. Think day and night how to get kids to decide what dishwash to buy. Kids word is the last. They know!!! 
  Commented by  Prasad PN, Consultant, Trainer    | 12 01 2009 13:00:46 +0000
Rating : +1 
All these promos and life time valid SIM cards have become coin collection boxes for these companies as for each incoming call these companies get paid by the caller. Millions of Indians are going around with HUNDIS to collect coins for these companies who lure us into this indirect collections by doling our Free Lifetime SIM Cards. Ultimately it is our money. The caller pays and the charges are split between the called company and delivering company. And now the walk the talkers are mobile hundis for this companies !!
  Commented by  Dhesihan S, HR Executive, JUSTINTIME    | 12 01 2009 07:37:00 +0000
Rating : +2 
certainly its risk. Marketing gimmicks is used to catch the attraction of children and youngsters. But the research states that psychological impacts.If a person talking thru phone means, how can he/she concentrate on some other circumstance obstacles whilst walk. So automatically he/she cant concentrate other than that subject matters. So guys " Walk when you talk, it ll give you some shock"
  Commented by  Mythili, Developer, IFS    | 12 01 2009 05:04:49 +0000
Rating : +1 
yea...Very Interesting....concentrate in one,get good result...Thanks radha
  Commented by  Abraham Paul, Managing Director, FCOMNET- Future Groups    | 11 30 2009 12:52:43 +0000
Rating : +4 
If we believe all suchs ads in the media, where will we end up. Even otherwise people walk and drive talking on mobile, directly into it or using head phones.It is Ok in case of some urgent situation when one must. But it is better to avoid talking while driving and walking as it distracts you from the surroundings and can cause problem for the user as well as for others. Talking loud in a public place, is highly irritating to the people around. Some people even do wiered facial expressions and gestures while talking in the mobile and it is really amusing to watch. 
     
  Commented by  Shyamal Maity, Sales/BD Manager, AT&T    | 11 30 2009 10:41:21 +0000
Rating : +2 
Why take all unnecessary risk of talking when you are walking, at times you forget what you are doing in a subconscious state of mind, you might forget that you are on the middle of road and then its too late, these are some marketing strategies that they are doing, aaramse sit around while you talk, there is a famous saying right "do one thing at a time". Thanks for the referral Radha :)
  Commented by  !manpreet $ingh, *****, *****    | 11 30 2009 07:56:28 +0000
Rating : +2 
well said BHAVE Sir!! This Idea no more gud for health!!
Better Sit comfortably than talk instead showing differnt pauses n styles!!
Thnks for the knowledge Radha Ma'am!!
  Commented by  Makrand Bhave, Marketing & MICE, WIZCRAFT INternational    | 11 30 2009 06:37:48 +0000
Rating : +4 
Hmm interesting!! "Ek IDEA jo (badal) (mita) de aapke duniya??? Good one Radha :))
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