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Posted in Community :

Marketing & Branding

 
Industry : Telecom/ISP
Keywords :

mobile handset

Activity:  13 comments  254 views  last activity : 04 20 2011 09:35:22 +0000
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Spice mobile handset has taken good chance and launched new mobile handset with projector in the ICC world cup. They choose right time for promoting. The most important thing is that INNOVATION that spice mobile handset launched 'Projector' concept in mobile handset.

 

The concept is totaly new even though Spice jet mobile also first company that they lauched first dual sim mobile in India. To stay in market, to compete in market each and every company must require to launch innovative service. Spice jet are alsways doing to different with other market. Like Uninor service also launched new concept of "discount"..

 

Now other company will also follow this projector concept. However the market share of spice jet is low as compared to others. I think they may be fail in post launching of product.Lets see how it will success?,

 Top Comment : Sasi Dash   | 04 05 2011 10:55:55 +0000
Yes Virag the idea is good and it will work more for the other sompaies than the real creators...
 
13 comments on "Good Innovation to compete in Mobile handset market"
  Commented by  SHRIKANT MANOHAR DANKE, Consultant, Project Management Consultancy Firm    | 04 20 2011 09:35:22 +0000
Simply great innovation! 
Thanks for referral, Sasi.
  Commented by  manish kumar, freelancer    | 04 07 2011 04:28:19 +0000
thinking out of the box and innovation leads to success. nice info...thank u
  Commented by  Santosh Kumar Mohanty, Civil Engineer-Municipal, Sambalpur University    | 04 06 2011 17:17:23 +0000
Before I see the advertisement, I always think that a laptop with a projector facility will be very useful. Now, the mobile technology fulfills my dream. Thanks Sarika.
  Commented by  Rathin Deb, Freelance Retail Consultant    | 04 06 2011 13:45:13 +0000
Thanks Sarika for referral.
  Commented by  NATTERAJA R. ARIKRISHNAN, AREA SALES MANGER, UNIFLEX CABLES LTD    | 04 06 2011 00:48:27 +0000
Thanks for sharing mr.Sasi Dash.
  Commented by  appan, Freelancer, Freelancer    | 04 05 2011 19:07:48 +0000
see how it will succeed!   see the success
discount 100+15=115-10=105
  Commented by  Sayed Mehdi, MBA/PGDM student, iibr    | 04 05 2011 17:29:58 +0000
today high competition between the mobile handset companies.some years ago Nokia has more market share but today many companies come with advance technology and capture the market share.customers wants more applications and advance technologies in their handset so i think innovation compete the competitors in this market..
  Commented by  vijayasaravanan, Partner, MS Contractors and Amway Business Owner    | 04 05 2011 17:19:57 +0000
a good and useful idea
  Commented by  Chirag Sompura, Director - Training, Ritvi Infotech Limited    | 04 05 2011 14:11:43 +0000
Yes, Indeed a fantastic inovation. But technology has become very advance and matter of very offencive marketing. R & D cost for new innovation is very high, so unless the offencive marketing with HUGE BRANDING is done the concept will not yield profitability to the company. Othervise, technologicaly its superb invention. Era of mobile virtulisation is coming where you will not need your own hand set to talk and then also talk time you consume will be in your account.........
This is technology world.............................
  Commented by  Abhijit Anand Prabhudan, Admin/Facilities Manager, Ca*****    | 04 05 2011 13:51:36 +0000
Intex was first to launch phones with projector, but spice got more publicity, now intex has launched even cheaper projector phone.
the mobile hand set has alredy become an essential part of our daily lives like a bath soap with an average 10 million subscribers being added every month and attracting various innovations in the rapidly changing technology in this sector.
  Commented by  Sasi Dash, Art Director/Sr Art Director, U TV    | 04 05 2011 10:55:55 +0000
Rating : +1 
Yes Virag the idea is good and it will work more for the other sompaies than the real creators...
  Commented by  NATTERAJA R. ARIKRISHNAN, AREA SALES MANGER, UNIFLEX CABLES LTD    | 04 04 2011 17:07:56 +0000
Nice one and thanks for the information Mr.Virag Shah.
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