| Topic : Social networks into localising mode... |
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Tech World
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6 comments
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last activity : 07 04 2011 03:25:05 +0000
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Taking on Facebook, internet search giant Google Wednesday unveiled its version of a social networking service called 'Google Plus' as part of efforts to garner a share in the lucrative social networking space that has so far been dominated by the Mark Zuckerberg-led popular site. The Internet search engine introduced Google+ social network for what it called 'real-life sharing.' To be available first by invitation only, Google said its social network will meet the most basic human needs to connect with others.
Promising to bring "real-world interactions" and "real-life sharing" online, 'Google Plus' lets users post photos, messages, comments and other content from selected groups of friends. "Today, the connections between people increasingly happen online. Yet the subtlety and substance of real-world interactions are lost in the rigidness of our online tools. In this basic, human way, online sharing is awkward. Even broken. And we aim to fix it.''The service has been started as a field trial that may have some "rough edges" and the project is by invitation only, which is expected to be made available more broadly in the future. The service has features like 'Circles', 'Sparks', 'Hangouts' and 'Mobile'.
Through Circles, Google targets Facebook's features in which a user's information is shared by default with a large number of his or her friends, including their work colleagues and acquaintances, rather than only their close personal friends.
Facebook has more than 600 million users worldwide and poses tough competition to Google. More and more users are spending their time on Facebook than on Google and Facebook has successfully lured advertisers, a trend that Google sees as a potential threat
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