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last activity : 07 06 2010 20:18:04 +0000
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Recruiting Promising Candidates
Gaining access to qualified candidates is critical to the success of your hiring effort .That means creating a pool of qualified applicants. You can accomplish this by getting the word out through as many channels as possible. However, the word “qualified” is important. A large pool of mediocre candidates isn’t nearly as valuable as a small pool of qualified candidates. Utilizing targeted, relevant channels to get the word out about your position can help ensure that the proportion of qualified candidates in your pool is as high as possible.
Typical channels include recruiting agencies, newspaper ads, referrals from colleagues, trade publications, professional associations, networking, campus recruiting, and the Internet. In addition, you can enhance the pipeline of qualified candidates through programs such as internships and partnerships with colleges, universities, and community organizations.
Personal referrals from current employees are another favored method of expanding the candidate pool, and many companies encourage this through the payment of “rewards” to employees whose referrals are actually hired. In general, this practice is much less costly than others and often produces more satisfactory new hires since it’s unlikely that current employees will suggest a candidate who is unqualified or likely to be a bad employee.
Screening Résumés
A sizeable pool of applicants assures that you will have choices in the hiring process; it also means that you’ll have more sifting to do in finding the best choice. And that sifting begins with résumé screening (see “Tips for Screening Résumés”).
The cover letter and résumé are the candidate’s first introduction to you. In order to merit your further attention, they should convey the qualities you are looking for.When you have a large number of résumés to review, use a two-pass process to make your task more manageable. In the first pass, eliminate the résumés of candidates who do not meet the basic requirements of the job. In the second pass, look for résumés that include:
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signs of achievement and results—for example, a profit orientation, stability, or progressive career momentum;
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a career goal in line with the job being offered (be on your guard here, as applicants are often coached to tailor their purported career goals to match those of jobs to which they’re applying); and
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attractive overall construction and appearance.
In this pass, also consider the subtler differences among qualified candidates—for example, years and quality of experience, technical versus managerial backgrounds, the quality of the companies they have worked for in the past, and so forth. Then develop a list of the strongest candidates.
When reviewing résumés, be on the alert for red flags that can indicate areas of weakness such as:
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lengthy description of education (possibly not much job experience);
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employment gaps (what was the applicant doing during these gaps?);
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a pattern of short-term employment, especially after the applicant has been in the work force for more than a few years;
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no logical job progression;
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too much personal information (possibly not much job experience); and
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descriptions of jobs and positions only, with no descriptions of results or accomplishments.
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