| Topic : PPC or SEO? The Ultimate Search Marketing Battle |
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Tech World
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Activity:
3 comments
242 views
last activity : 08 30 2010 09:22:14 +0000
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How is AdWords different from AdSense?
Google AdWords, as described earlier, is a Pay Per Click program for the Advertisers. AdWords, is a program for Publishers. It allows publishers to display Ads (through Adwords) on their site and in exchange receive the commission from Google. Today, you will find that many sites (owned by Individuals or Organizations) display ads from other sites on their site and thus, use AdSense as a revenue source.
Let me explain the difference in terms of how the money flows in these two programs. In AdWords, an advertiser pays money to Google for every click. In AdSense, Google pays money to the publisher for every click.
An interesting phenomenon which is common today is that site owners are paying to Google for AdWords which brings traffic to their site. These site owners (or publishers) encash on the traffic by having the visitors go out of their site by clicking on the Ads (displayed by AdSense). Effectively, they are making money (at least some of them), as the difference between the AdSense Revenue and the AdWords Cost.
Friends I found it interesting so I have shared......
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Its difficult to say whether India is rising or not at the moment, I agree with you Mr. Muralidharan that youngsters today have given the edge but the corruption and other things are robbing us from that edge and with current Indian political scenario... |
In my opinion social sites are good for our society provided it is used in a constructive way and for genuine reasons... |
Salary problem will arise as companies are demanding candidates with lesser pay. Companies are looking for individuals who can give them more for less..... |
