Increase Blog Traffic With 80/20 Rule

Here is a quote of the 80/20 concept from About.com - "In 1906, Italian economist Vilfredo Pareto created a mathematical formula to describe the unequal distribution of wealth in his country, observing that twenty percent of the people owned eighty percent of the wealth."

What does that quote have to do with blog traffic? I can tell you that 20% of your articles can produce 80% of the traffic to your blog. I am a strong advocate of the concept "work smarter, not harder". You need to keep track of statistics of which posts in your blog get the most traffic. Worry less about the posts that get less attention because if you worry about them then you are working harder. You want to optimize the best posts that get the most traffic to your blog. Time is short so you have to get the most out of your time.

Take a look at the post with the most traffic. What is the title called? If it is a weird name, then you need to follow this guide: What Should My Post Title Be. You want the name to be something that people would type into Google to find your blog.

Assuming you have proper title for your post now, you need a bit of SEO to bring your post to the number one spot on Google. You can read "SEO - Anchor Text Links Matter" to understand basic ideas on how anchor text can help you rank higher.

When you get your best posts to rank number one on Google, you can be sure that they will help you increase blog traffic to your site even more than before. The 80/20 Rule is definitely a great way to look at how you should spend your time working on your site.