Build your professional network on facebook via our app Go to app
 
 
 
Industry : ITES / BPO / Customer Service Functional Area : Innovation
Activity:  7 comments  876 views  last activity : 07 06 2010 20:18:04 +0000
 Refer 207
Share
 
 
 
The Japanese are magic people. They manage to invent the most
extraordinary things... not only in electronics but in almost everything
as in this story that we see today.

Japanese grocery stores had a problem. They are much smaller than the
USA stores and therefore don't have room to waste. Watermelons, big and
round, wasted a lot of space. Most people would simply tell the grocery
stores that watermelons grow round and there is nothing that can be done
about it. But some Japanese farmers took a different approach. If the
supermarkets wanted a square watermelon, they asked themselves, "How can we provide one?"

It wasn't long before they invented the square watermelon. It turns out
that all you need to do is place them into a square box when they are
growing and the watermelon will take on the shape of the box!!! This
made the grocery stores happy and had the added benefit that it was much easier and cost effective to ship the watermelons. Consumers also loved them because they took less space in their refrigerators which are much smaller than those in the US meaning that the growers could charge a premium price for them.

What is Innovation? Is it inventing new models, new processes or new
movements? Or, is it simply using the same models, processes and
movements in new better ways. I guess both counts as Innovation. Lets
make some square watermelons today!

What does this have do with anything besides square watermelons? There are a few lessons that can you can take away from this story which help you in all parts of your life.

Don't Assume:
The major problem was that most people had always seen round watermelons so they automatically assumed that square watermelons were impossible before even thinking about the question. Things that you have been doing a certain way your entire life have taken on the aura of the round watermelon and you likely don't even take the time to consider if there is another way to do it. Breaking yourself from assuming this way can greatly improve your overall life as you are constantly looking for new and better ways to do things.

Question habits:
The best way to tackle these assumptions is to question your habits. If
you can make an effort to question the way you do things on a consistent basis, you will find that you can continually improve the way that you live your life. Forming habits when they have been well thought out is usually a positive thing, but most of us have adopted our habits from various people and places without even thinking about them.

Be Creative:
When faced with a problem, be creative in looking for a solution. This
often requires thinking outside the box. Most people who viewed this
question likely thought they were being asked how they could genetically alter water melons to grow square which would be a much more difficult process to accomplish. By looking at the question from an alternative perspective, however, the solution was quite simple. Being creative and looking at things in different ways in all portions of your live will help you find solutions to many problems where others can't see them. It's a learned art and builds upon itself.

Look for a Better way:
The square watermelon question was simply seeking a better and more
convenient way to do something. The stores had flagged a problem they were having and asked if a solution was possible. It's impossible to find a better way if you are never asking the question in the first
place. Get into the habit of asking yourself, "Is there a better way I could be doing this?" and you will find there often is.

If you begin with the notion that something is impossible, then it
obviously will be for you. If, on the other hand, you decide to see if
something is possible or not, you will find out through trial and error.
Take away the lessons from the square watermelons and apply them to all areas in your life and you will find that by applying them, you will
constantly be improving all aspects of your life.


 Top Comment : Adarsh Ram Varadarajan   | 07 01 2008 23:18:46 +0000
Though i have read this before , didnt mind reading it again ... Cheers , Adarsh Ram
 
7 comments on "Innovation "
  Commented by  amit chaudhry, Senior Consultant, McKinsey Knowledge Centre India Private Limited    | 05 07 2009 09:20:50 +0000
Rating : +1 
Really good one and i agree with Devi it would be great if Square watermelons are grown and it would do more good to the retail as it would occupy less space....and logistically it would be more helpful.....i hope we also come up with such innovations...
  Commented by  Devi Kaladeen, Audit Manager, Health Sector Development Unit    | 05 06 2009 20:31:06 +0000
Rating : +2 
Good lessons. I do like the idea of the square watermelons so it could fit in my refrigerator. Hope they start growing them in these parts of the world. Innovations and creations are good regardless how they are defined.
  Commented by  Karuna, Analyst    | 05 06 2009 15:58:07 +0000
Rating : +1 
it is good way to think out of the box, awesome 
  Commented by  varsha ., Technical manger(QMS)    | 11 07 2008 16:21:21 +0000
Rating : +1 
very nice article...
  Commented by  Adarsh Ram Varadarajan, Manager - Planning & Merchandising Intimate Fashions    | 07 01 2008 23:18:46 +0000
Rating : +1 
Though i have read this before , didnt mind reading it again ...

Cheers ,

Adarsh Ram
  Commented by  V.S Ganesh, CEO/MD/Director, Bannari Amman Apparel (P)Ltd;    | 05 08 2008 03:43:42 +0000
Rating : +1 
Very Good one Sathya. I used this examplewhile training our team on Lean.
  Commented by  Pranab Misra, CEO/MD/Director, Rawal Medherbs Consultants Pvt. Ltd.    | 05 05 2008 20:03:23 +0000
Rating : +1 
Excellent example. Thank you.
Add your comment on "Innovation "

Rate:
Submit
Leading HR Consulting Company
  • Create a confidential Career Profile and Resume/C.V. online
  • Get advice for planning their career and for marketing of experience and skills
  • Maximize awareness of and access to the best career opportunities
Viewers also viewed
WE HAD A GOOD NUMBER OF INVENTORS WITH GREATER VISION ABOUT THE SOCIETY. INVENTORS HERE NEED NOT...
 
2 referals 2 arguments, 97 views
It's been long time since I posted my last article. Today I am posting a dedate  on workplace...
 
92 referals 4 arguments, 212 views
Projects are normally managed through a structured approach generally following well defined...
 
713 referals 3 answers, 138 views
more...  
Recent Knowledge (108)
World IP Day, 26 April: "The Power of Ideas as the seedbed for innovation and creativity" "World...
4 referals 1 comments, 217 views
What is stopping you from getting what you want in life? Your friends? Your family? A sense that...
 
419 referals 20 comments, 493 views
I reckon the lines said by a sensible person in the past that a person cannot be deceived unless...
 
16 referals 3 comments, 372 views
more...  
More From Author
While I agree some of the points mentioned here, i largely disagree Democracy for India. I have a reason for this, Democracy is for the people who have self discipline, patriotism and respect to the mother country. None of our leaders are visionary and...
Obviously, China's currency has to be revalued as it creates, unfavour of Chinese exports in the global market. 
So often we are immobilized by the slightest criticism. We treat it like an emergency, and defend ourselves as if we were in a battle. When we react to criticism with a knee-jerk, defensive response, it hurts. We feel attacked, and we have a need...
more...