Making of zoozoo

After 1 week IPL 2009 will reach the climax, but it is not the cricket which is grabbing the limelight, rather it is the Ads from Vodafone popularly known as Zoozoos which are making quite some waves.

The pictures below which I got through an email forward gives the names of the actors and the ads they were in. The ads were shot at 20 frames per second to make them look like animation. It also helped them cover the bloopers of the baby steps the ZooZoos took as they were blind from inside.

The production team divided the outfit of zoozoo into two parts: the body and the head. The body part of the outfit was filled with foam, while the head was attached separately. Perspex and foam was used to make the head look bigger than a human head. The thin limbs, contrasted with big bellies and a bulbous head, all add to the illusion that zoozoos are ‘smaller’ than humans. To make zoozoo look smaller than their actual size the film was shot in a high-speed format. To keep the audience projected to these characters simple sets/backdrops were created and spray painted with neutral Greys – a colour of choice so that attention isn’t diverted from the main characters.

Now we see the persons behind this ads.

For details u can see another post by my friend here :

http://toostep.com/insight/zoozoo-the-new-brand-endorser-for-vodafone