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By : Mohammed.Pasha, Operations & Business Developemnt, INFINITY FUTURE MARKETING PVT LTD
Functional Area : Performance Management
Keywords :

mar up

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Important Terms/words which are frequently used, one should know :-

 

Market Skimming:- A pricing strategy wherein a firm charges premium prices and attracts customers less concerned with price than service assortment and status.

Markup:-  The amount of money added to the cost of goods to calculate retail price. E.g. if cost of goods is Rs 100/ and you add Rs 50/- to this to arrive at the retail price of Rs 150/- then the mark up is Rs 50/-

Markup Percentage:-  The Rupee mark up expressed as a percentage of the cost price. E.g. if cost of goods is Rs 100/ and you add Rs 50/- to this to arrive at the retail price of Rs 150/- then the mark up is Rs 50/- and the mark up percentage is 50%.

 
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Important Terms/words which are frequently used, one should know :-   Market Skimming :- A pricing strategy wherein a firm charges premium prices and attracts customers less concerned with price than service assortment and status. Markup :-  The...
Important Terms/words which are frequently used, one should know :-   Markdown percentage :- A control tool used by buyers. It is calculated by dividing total Rupee markdowns by total sales. E.g. if total Rupee markdown is Rs 100,000 and Total...
Important Terms/words which are frequently used, one should know :-   Markdown :- A reduction in the original retail price, primarily taken for clearance of end of season merchandise or for promotional reasons.
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