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marketing funda

Activity:  3 comments  612 views  last activity : 07 06 2010 20:18:04 +0000
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Professor at IIM A was explaining marketing concepts:
You see a gorgeous girl at a party.
You go up to her and say, "I am very rich.Marry me!"
That's Direct Marketing.

You're at a party with a bunch of friends and see a
gorgeous girl.
One of your friends goes up to her and pointing at
you says, "He's very rich.Marry him."
That's Advertising.

You see a gorgeous girl at a party.
You go up to her and get her telephone number. The next day you call
and
say "Hi,I'm very rich.Marry me."
That's Telemarketing.

You're at a party and see a gorgeous girl. You get up and straighten
your
tie, you walk up to her and pour her a drink. You open the door for
her,
pick up her bag after she drops it, offer her a ride, and then say,
"By the
way, I'm very rich.Will you marry me?"
That's Public Relations.

You're at a party and see a gorgeous girl. She walks up to you and
says,
"You are very rich.." That's Brand Recognition.

You see a gorgeous girl at a party. You go up to her and say, "I'm
rich.Marry me" She gives you a nice hard slap on your face.
That's Customer Feedback !!!!!

You see a gorgeous girl at a party. You go up to her and say, "I am
very
rich.Marry me!" And she introduces you to her husband
That's demand and supply gap.

You see a gorgeous girl at a party. You go up to her and before you
say, "I
am very rich.Marry me!" she turns her face towards you ------------
she is
your wife !
That's competition eating into your market share.

HOWZZZ THAT !

 
3 comments on "Marketing Funda"
  Commented by  DEVRANJAN DASH, Marketing Manager, SHRIRAM LIFE    | 07 23 2009 11:39:33 +0000
You see a gorgeous Girl and walk up to her asnd say that I am very rich , the girl says so what so am I....
That's what I call not doing proper market research hence not having an understanding of the needs wants and demands of the potential customer???

Basics start from Needs,Wants and Demands....
  Commented by  Ajay Ziz, Dy. Registrar, university of jammu    | 07 23 2009 11:01:54 +0000
You see a gorgeous girl at a party . She comes up to you and before she says ," I am very rich . Marry me "

You say ," Pl. take my wife's number "

This is pre emptive  marketing ::
not taught at IIM 's  but a lesson from the School of Life ::
  Commented by  Sudeep Tarafdar, Senior Consultant, IBM    | 07 23 2009 10:46:41 +0000
Excellent way of description of marketing and sales and PR and what not......LOL..thanks for sharing this humorous article....
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