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Topic : Online PR
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Industry : Advertising/PR/MR/Events Functional Area : Executive Education
Keywords :

pr

tools & tactics

Activity:  1 comments  218 views  last activity : 07 06 2010 20:18:04 +0000
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Hi..I am working on a dissertation paper and my topic is "Specialized PR tools & tactics are used to achieve specific PR objective". Kindly help me to finish this paper which is a part of my MBA programme, by answering few questions.

QUESTIONNAIRE

 

Name of the Respondent   : ____________________________________________________

Company                         : ____________________________________________________

Designation                      : ____________________________________________________

Email                               : ____________________________________________________

 

  1. What is your job profile?
  2. From how long are you working here?
  3. What are the different tools of communication used to protect the image of the company?
  4. According to you, when is Media Relation used as a tool and why?
  5. What is the importance of Press Release as a PR tool – when is it used & why?
  6. When & why are the following used as a PR tool?
  •  Lobbying
  •  Plant visit & factory visit
  •  Letters to editors
  •  Press Meet
  1. Apart from the tools mentioned above, what are the other important tools used as a PR tool – when and why?
  2. (a) Have you handed any crisis or situation in the past.

          (b)   If yes, what are the PR tools & tactics you had used and why?

  1. Your views and comments on the hypothesis “Specialized PR tools & tactics are used to achieve specific PR objectives”.

 

Your little help can work wonders for me. Please take out some time and answer whatever is possible for you.

Thanks,

Nisha

 
1 comments on "PR tools & tactics"
  Commented by  Nisha, Student, Media Trainee    | 03 17 2010 16:54:27 +0000
Plss help ...
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Hi..I am working on a dissertation paper and my topic is "Specialized PR tools tactics are used to achieve specific PR objective". Kindly help me to finish this paper which is a part of my MBA programme, by answering few questions. QUESTIONNAIRE...
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