Sales Targets

Dear Vikram 
Your comment found to be correct and most suitable for the marketing personnel. One Can Survive or develop only by accepting challenge and to achieve the things/goal which have  not think/plan in advance. 

Dear vikram,  sales Targets are Just a Yard stick which any senior having in accordence to market levels or understanding to best of Managment capacity.
Newer generations are over taking because their yard sticks are bigger & visions are bigger. Each Co fix their targets as per their visions , Indivisual has all the rights to over achive if their visions are bigger so they get better in proffesion.

I agree with you Mr. Agarwal, but as per my experience in cement marketing I personally feel that Sales targets are a baseline for continuous and regular monitoring of ones potential vs how much %age of that potential is utilized. And at the end of the day, even if the target is not achieved, the team leader should be lineal enough to encourage its team by measuring how much efforts they have put in and not how much results they have got. Because as far as I have experimented under my leadership I have seen my teammates evolve from "been ignored" to "being praised" and thanks all that to a simple encouraging praise, just for their hard work.

Sales Target is an important aspect of any business. After estimating a Sales Target carefully and realistically, a slightly higher Target should be set by the Team Leader. Close Monitoring of the Target v/s Achievement by the Team Leader is very important. During such a monitoring, The Team Leader should help his team in debottling the hurdles being faced towards achieving the Target. As the production year nears end, a regular - even daily monitoring becomes necessary to achieve the set Target. Thanks.

From my perception, Sales Target is a creative game for marketing & sales people

Gud insight vikram..... thanks for sharing !!!