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iPhone 3G - redefining mobile space !!!
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last activity : 07 06 2010 20:18:04 +0000
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India may be amongst the hottest markets for Apple’s iPhone 3G but the country presents several unique challenges which the US-based multinational with its partners will have to address like:-
- Partner telcos have to spend huge sums on training thousands of their employees to activate the iPhone.
- Indian customers cannot be expected to activate the phone online. Low internet and PC penetration is a roadblock here.
- Slow internet speeds which can frustrate users attempting to download iTunes.
- Market surveys reveal that Indian users largely tend to install software packages that come with the product rather than downloading the same online. And Apple hardly has any retail outlets here. Market surveys also reveal Indians seldom download software updates.
- One cannot download music in traditional formats—MP3, memory cards and bluetooth—on the iPhone.
- India is also amongst the few markets where telcos (Bharti and Vodafone) who are offering this handset are demanding an upfront payment for booking an iPhone. While it is Rs 5,000 for Bharti, Vodafone is charging double the amount.
- It will take a year or so before 3G services are rolled out in India, so that the users get to experience all that the iPhone 3G offers.
What do you think, please feel free to add your views in the comments below....
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1 comments on "Unique challenges for iPhone in India"
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Commented by
Darpan Sinha, Solution Architect, Fujitsu Consulting India Pvt Ltd
| 08 29 2008 01:26:31 +0000
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