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Industry : Management & Strategy Consulting Functional Area : B2B Sales
Activity:  9 comments  165 views  last activity : 11 03 2011 17:51:31 +0000
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Some years back when I was a management student at Symbiosis, CEO of Zensar Mr. Ganesh Natrajan had visited our campus for pre-placement talks. He was asked  by one of the students “ If you want great people to join your company then why you are here to hire freshers who actually do not know anything when you can easily get experienced ones floating in the industry?” To which Mr. Natrajan answered “Experience is the phase of life when you loose the charm of learning. 10 years back I hired best of FoxPro and Cobol language experts but today they are just not able to learn Oracle and hence I want a fresh mind who can learn any new concept/technology”. After this sentence of Mr. Natrajan everyone was satisfied or rather I would say attracted by the multi-digit package offered.

But no one was bothered to know – “What will happen to me when I reach at 10 yrs of experience level?”

I think this is not that important question, the main question is why people cannot learn new things when they get more experience. I know that one ready made answers to such questions are always applicable and available – “Its Human Nature”. I do agree but should not we need to do something about it, because if your expertise is restricting you to learn new things I wont consider it a Good.

The solution to this problem is – Unlearning. Yes, we need to learn the art of unlearning. This will raise one more question – how to unlearn something. The answer to this question may sound like another diplomatic one but the fact is – You cannot unlearn anything. I am neither trying to be funny here nor trying to confuse you.

If you have noticed I used the word ‘Art’ of unlearning not the ‘Science’ of unlearning. The maximum one can do is keep a control on whatever you learn, so that when needed you can just trigger the unlearn button. At this very point of time reading this blog if another question has already hit your brain, I assure you that you are going in right direction. How to control the learning part? By Asking question and trying to find out reason/logic for whatever you learn. Accept the logic but do not accept the tradition of acceptance.

If you have not understood completely, this means you have deeply learnt the process of learning through examples and now you cannot learn things without examples.

If you use – “Check please” instead of “Bill Please” at any restaurant without knowing the difference. You are experienced enough to unlearn. Most of us give tips to the waiter at restaurants (knowing that the service tax is already included) but do not pay tip to any other service provider like auto wala, any cinema multiplexes. Have you ever noticed to any Indian restaurants (even the branded ones) they put the plate for roti to the left side while we eat roti from right hand? Why a salesman wears a neck tie even in dead hot summer. It means we are just following the tradition without knowing why we are doing this. Everyone follows everyone, majority wins.

This is the reason why more than 90% of students run for MBA schools without knowing what expertise will help them in future. This is the reason why students blame their MBA schools for not getting placed but do not blame their high school when they get second division. This is the reason why people think only their food/culture/religion is good. This is the reason why companies find it difficult in hiring and firing people. This is reason why the ratio of innovative solution provider to existing solution provider is less. This is the reason why there is a commission model only for sales and marketing professional but not for developers. And this is the reason why companies fail to sell.

And this is the reason why people fail to unlearn and learn.

Confused???   Write to me shashi@ileadfarmers.com

Shashi Sudhanshu

CEO, iLeadFarmers

 Top Comment : Suryanarayan Murthy   | 11 03 2011 08:39:52 +0000
Good Article ! The first thing a Management Lecturer told me long ago is "People resist change." While recruiting candidates, I look for the "willingness to learn quality." Whatever may be the qualifications/experience, any person unwilling to learn is doomed.
 
7 comments on "Unlearning – why is it so hard?"
  Commented by  ujjval jain, Retail, Retail    | 11 03 2011 17:51:31 +0000
My mistake i deleted my comments..after posting it three times (LOL)..but Mr Shah has very nicely detailed about this...and as usual...
  Commented by  Virag Shah, Confidential    | 11 03 2011 14:46:20 +0000
Learning is infinity, there has not any limit. As, Murthy sir has mentioned "People Resist to change", that's true. I would like to add few things and reasons:-

(1) First thing is that, it is going down the use of word " WHY " in schools, colleges, training etc. People learn more when they raise hand ans ask " WHY ". People change themselves from unlearn to learn by "WHY".

(2) The others things about " Perception". Normally, we perceive or predict many things towards people or group of people. It is vice verse that Unlearn to learn & learn to Unlearn. Many people are willing to learn but due to lack of support or knowledge, or any other factors, people can not learn as they are expecting.However, they learn so many things which they are not expecting.

(3) Every person have own uniqueness or specialty and every person have own weakness. Still, they are learning and sometime they do not know themselves that they have been learned. 

Person is learning at the age of 70-80 years, still many person will not satisfy , their colleague will tell them surprisingly that " still, you did not improve yourself at 70 years, still you do not know about this things etc" 

After 10 years, we all will be learning... from unlearn to learn & learn to unlearn.


Nice article. Thanks for sharing it.
  Commented by  S. Muralidharan, Head, Project Planning/Strategy, Knowledge Foundation    | 11 03 2011 11:33:43 +0000
Learning is a "continuous"  process! No learned person in the world can claim that the learning he imbibed by virtue of experience would be able to solve all the problems of the world! The world is in real transition, and innovation is the real challenge that every individual should attempt to find new ways to work around a problem!  Like  'wear  and tear' is the common phenomenon in the mechanical devices, we tend to become 'obsolescence'  once we stop learning new ways, for which one  needs to shed old methods in order to keep pace in the race! 
  Commented by  Virag Shah, Confidential    | 11 03 2011 10:26:02 +0000
Learning is infinity, there has not any limit. As, Murthy sir has mentioned "People Resist to change", that's true. I would like to add few things and reasons:-

(1) First thing is that, it is going down the use of word " WHY " in schools, colleges, training etc. People learn more when they raise hand ans ask " WHY ". People change themselves from unlearn to learn by "WHY".

(2) The others things about " Perception". Normally, we perceive or predict many things towards people or group of people. It is vice verse that Unlearn to learn & learn to Unlearn. Many people are willing to learn but due to lack of support or knowledge, or any other factors, people can not learn as they are expecting.However, they learn so many things which they are not expecting.

(3) Every person have own uniqueness or specialty and every person have own weakness. Still, they are learning and sometime they do not know themselves that they have been learned. 

Person is learning at the age of 70-80 years, still many person will not satisfy , their colleague will tell them surprisingly that " still, you did not improve yourself at 70 years, still you do not know about this things etc" 

After 10 years, we all will be learning... from unlearn to learn & learn to unlearn.


Nice article. Thanks for sharing it.
  Commented by  Virag Shah, Confidential    | 11 03 2011 10:25:29 +0000
Learning is infinity, there has not any limit. As, Murthy sir has mentioned "People Resist to change", that's true. I would like to add few things and reasons:-

(1) First thing is that, it is going down the use of word " WHY " in schools, colleges, training etc. People learn more when they raise hand ans ask " WHY ". People change themselves from unlearn to learn by "WHY".

(2) The others things about " Perception". Normally, we perceive or predict many things towards people or group of people. It is vice verse that Unlearn to learn & learn to Unlearn. Many people are willing to learn but due to lack of support or knowledge, or any other factors, people can not learn as they are expecting.However, they learn so many things which they are not expecting.

(3) Every person have own uniqueness or specialty and every person have own weakness. Still, they are learning and sometime they do not know themselves that they have been learned. 

Person is learning at the age of 70-80 years, still many person will not satisfy , their colleague will tell them surprisingly that " still, you did not improve yourself at 70 years, still you do not know about this things etc" 

After 10 years, we all will be learning... from unlearn to learn & learn to unlearn.


Nice article. Thanks for sharing it.
  Commented by  Srinivas suravajhala, Asst. Manager.    | 11 03 2011 10:20:54 +0000
Learning is a continuous process. For learning there are no barriers.   Updating the acquired knowledge is required for any person at any stage to cope with the times.    If you are satisfied with what you gained, that puts you at a saturating level which does not allow any further intake.  Continuous learning is the culture of a learning organisation, there is no place for the rotten who resist change. So, make your organisation a learning organisation. 
Rating : +1 
Good Article ! The first thing a Management Lecturer told me long ago is "People resist change."  While recruiting candidates, I look for the "willingness to learn quality." Whatever may be the qualifications/experience, any person unwilling to learn is doomed. 
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