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It identifies the actual physical
origin of goods and services. The brand itself is the seal of authenticity.
- It guarantees the identity of the
origin of goods and services.
- It stimulates further purchase.
- It serves as a badge of loyalty and
affiliation.
- It may enable consumer to make a life style or fashion statement.
2 comments on "What purpose the trade mark system serves ?"
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Commented by
varsha ., technical manager(QMS), frac
| 03 30 2009 19:53:43 +0000
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Commented by
!manpreet $ingh, Student, Kathuria Group of Information Tech.
| 03 27 2009 14:32:01 +0000
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stunning article...........this how much guilt and pain they have in the mind.... |
excellent info .thanks for the concept .. |
absolutely right , nice insight buddy. |