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Jayant Arrawatia Partner, JRC Solutions
 
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Jayant Arrawatia  |  Argues in support of  "Yes"  |  2 years ago
we should meet once and understand how we want to move ahead in the advertising area and what new things we can develop as a part of virtual world.  
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Dear Members,   With due respect of G Shivkumar, I would like all of you to join my new community Teaching network. I would like to have more ideas from shivkumar on developing the community.   The bottom line of both the community is to create a place to share more information on education and research.   I would appreciate your interest and suggestion for the community.   Thanks   Jayant Arrawatia
Arjun P Nagaraj  |  Commented  |  2 years ago
Hi am interested in making a difference to our society and the best way to accomplish it is to empower and enable them by giving quality education, am organising a forum of professionals who can volunteer to teach for underpriviledged on their...
 
 
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Shiuli Mukherji  |  Argues in support of  "No"  |  3 years ago
Good that you agree on one point, the other point is resilience. Which is predominant in India, put them to task they will excel. I appreciate the old leaders vision of “Jai Jawan, Jai Kisan,” manufacture on your own soil.   The best example of...
Jayant Arrawatia  |  Argues in support of  |  3 years ago
India is the only economy to resist recession. After China, India is the only economy to grow at a consistent growth rate. India is the only country where the layoffs are not much compared to other countries. India is still a strong economy to handle...
Ahmed Sultan, ITC  |  Argues in support of  "No"  |  3 years ago
Banana republic is a small country that is economically dependent on a single crop, such as banana, or a single product, such as tin. It is often governed by a dictator or officers of the armed forces. So, India is not a banana republic.
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This may well be the best opportunity to capture a serious chunk of the market - and at rock-bottom prices. Now is the time to show your brand to the world. Almost without exception, the most exclusive brands are slashing prices to keep their turnover ticking. What would previously have been unthinkable (is happening), you can now purchase handbags, scarves, clothing and shoes at discounts ranging as high as 50%. Hotel rooms in the best district in town can now be had (at) 30% less and so can cars, hi-fi (hi-fidelity electronics), cosmetics and washing machines. Is this the end of brands as we know them? Or could brand owners be simply reacting to the economic crisis in a knee-jerk, wrong w...
Jayant Arrawatia  |  Commented  |  3 years ago
Very True Anjali. Now the priority is Sustainability and not expansion. It is the need of an hour, if your don't slash rates or reduce your margins, you are out. And once you are out, difficult to come back in main stream competition. The seven...
Anjali Bhatia  |  Commented  |  3 years ago
Its good to see that all the brands that were unreachable for people like me are slashing their prices like never before, and they are doing it mainly for to survive in the market, but as in the article it is suggested that it would be bad if they...
 
 
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According to Audience Measurement Analytics Ltd, the television rating points for the afternoon match played between Delhi Daredevils and Kings XI Punjab rose to 3.9.   There is good news for advertisers riding Indian Premier League, or IPL. The television viewership on day two, 19 April, of the tournament got bigger in terms of reach and ratings from last year. According to Mumbai-based audience measurement agency Audience Measurement Analytics Ltd, or aMap, the television rating points, or TRPs, for the afternoon match played between Delhi Daredevils and Kings XI Punjab rose to 3.9% from last year’s 2.9%. In the second match too where Deccan Chargers defeated Kolkata Knightriders, the TRP...
Jayant Arrawatia  |  Commented  |  3 years ago
Thanks Isha for adding more information. You are very correct, SET MAX has earned a lot of money and mileage of our broadcasting IPL. As Makrand has commented , IPL had put life back into cricket. Else cricket was slowly losing its charm. Cricket...
Isha Verma  |  Commented  |  3 years ago
Hello!! Jayant Thanks for sharing this information regading how Advertisers make merry as IPL boosts TRPs.But in addtion to your post I want to add more information regarding IPL-2 ,how IPL generates Rs 400cr as ad revenue. SET MAX, which is the...
 
 
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Growth in online advertising largely ground to a halt in the final months of last year in major markets like the US and Britain, according to several reports published last week. Now even the Internet is heading into recession. Growth in online advertising largely ground to a halt in the final months of last year in major markets like the US and Britain, according to several reports published last week. And forecasters say it may have gone into reverse since then, as the economic downturn has deepened and marketers have continued to pare their budgets. In the US, online ad spending eked out only a tiny gain in the fourth quarter, rising to $6.1 billion from $6 billion a year earlier, accord...
Manish Chauhan  |  Commented  |  3 years ago
There night be some slowdown in internet industry due to recession. However, it won't make any long term impact on online advertising. In today's time, every business wants maximum exposure and Internet is the only way that can reach to millions...
Jayant Vishnu  |  Commented  |  3 years ago
I agree that online advertising has also taken a hit due to recession but I am preety sure that sooner companies will again start to advertise online.because Internet has a huge potential....one can reach out to millions of people without spending...
 
 
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This may well be the best opportunity to capture a serious chunk of the market - and at rock-bottom prices. Now is the time to show your brand to the world. Almost without exception, the most exclusive brands are slashing prices to keep their turnover ticking. What would previously have been unthinkable (is happening), you can now purchase handbags, scarves, clothing and shoes at discounts ranging as high as 50%. Hotel rooms in the best district in town can now be had (at) 30% less and so can cars, hi-fi (hi-fidelity electronics), cosmetics and washing machines. Is this the end of brands as we know them? Or could brand owners be simply reacting to the economic crisis in a knee-jerk, wrong w...
Jayant Arrawatia  |  Commented  |  3 years ago
Very True Anjali. Now the priority is Sustainability and not expansion. It is the need of an hour, if your don't slash rates or reduce your margins, you are out. And once you are out, difficult to come back in main stream competition. The seven...
Anjali Bhatia  |  Commented  |  3 years ago
Its good to see that all the brands that were unreachable for people like me are slashing their prices like never before, and they are doing it mainly for to survive in the market, but as in the article it is suggested that it would be bad if they...
 
 
Insight: "Don’t cannibalize your brand, offer added value to consumers " deleted from your view.
Undo
 
(rate this)
According to Audience Measurement Analytics Ltd, the television rating points for the afternoon match played between Delhi Daredevils and Kings XI Punjab rose to 3.9.   There is good news for advertisers riding Indian Premier League, or IPL. The television viewership on day two, 19 April, of the tournament got bigger in terms of reach and ratings from last year. According to Mumbai-based audience measurement agency Audience Measurement Analytics Ltd, or aMap, the television rating points, or TRPs, for the afternoon match played between Delhi Daredevils and Kings XI Punjab rose to 3.9% from last year’s 2.9%. In the second match too where Deccan Chargers defeated Kolkata Knightriders, the TRP...
Jayant Arrawatia  |  Commented  |  3 years ago
Thanks Isha for adding more information. You are very correct, SET MAX has earned a lot of money and mileage of our broadcasting IPL. As Makrand has commented , IPL had put life back into cricket. Else cricket was slowly losing its charm. Cricket...
Isha Verma  |  Commented  |  3 years ago
Hello!! Jayant Thanks for sharing this information regading how Advertisers make merry as IPL boosts TRPs.But in addtion to your post I want to add more information regarding IPL-2 ,how IPL generates Rs 400cr as ad revenue. SET MAX, which is the...
 
 
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I think the best thing to roll this community is:  we need members and topics to discuss. The main aim of this community is to network with the teachers and discuss topics related to education, curriculum, children, education system etc. I think we should invite some of the professors, teachers and educational industry members available on Toostep to join us. Add them as our members and discuss topics related to education. Some good topics which are enriching, sensible, pointing a direction, thoughtful etc. Few topics like child behaviour in class, how many children open up in classrooms, what curriculum difference we see in different states, why the differences, which state's education sys...
 
 
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1 Body Language
2 Know PEOPLE in the right places!
Priyanka Nath  |  Supported idea  "Body Language"  |  3 years ago
Yes Body language is perhaps the most important trait required to make a career in media industry because they need to interact with a lot of people and in so many different situations and if their body language can help their words then only...
Jayant Arrawatia  |  Supported idea  |  3 years ago
I support the idea. As Media is a part of Communication. Communication has taken a major shape in recent years. In my visits and discussion with professors at Mudra Institute of Communication Research, it was very visible that now the word marketing...
HASMUKH GANDHI  |  Supported idea  "Body Language"  |  3 years ago
The skills requires of a good media person are obvious. Your command over language, your knowledge of the field u r covering, your presentability including your body language, your keen sense of analytical ability and provess to think on your...
 
 
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