Build your professional network on facebook via our app Go to app
Jayita MBA aspirant
 
Jayita's Profile
Jayita
MBA aspirant
MBA aspirant
confidential
confidential
Kolkata, India
Toostep LinkedIn Twitter Facebook 
Professional summary

I am currently an aspiring MBA student and am preparing myself for the same. I have worked for a year as a merchandiser with an export house for Industrial Garments in Kolkata after completing graduation from NIFT, Mumbai.

Jayita's Education

National Institute Of Fashion Technology (NIFT), Mumbai
Bachelors in Fashion Technology
India
From 2005 to 2009
Brief summary :

Course/Specialization: Apparel Production

Subjects: Fashion Merchandising, Costing, Industrial Engineering, PPC, Garment Construction, Pattern Making, Computer Applications(CorelDraw, Adobe Photoshop,)

Training/Internships: 

  1. BSL Ltd - (Duration: 1 month) - To understand the processes from "Fibre to Fabric"
  2. Celebrations Apparel Ltd - (Duration: 2 months) - To understand the working of a garment manufacturing unit
  3. Arvind Exports - (Duration: 4 months) - To find out the factors responsible for deviation between planned and actual activities on the sewing floor.

 

 
 
Featured Career Adviser
A executive search and recruitment firm
Image Processing Engineer,Job,Vacancy, Bangalore
protocol testing, protocol testing, Configuration Management Solutions Company, chennai
Cisco ios, protocol development, Configuration Management Solutions Company, Chennai
 
 
 
Jayita's communities
Marketing & Branding
13474 members, 307 jobs, 661 articles, 296 questions, 939 debates, 376 idea contests.
Manufacturing & Engineering Professionals
27854 members, 167 jobs, 215 articles, 255 questions, 401 debates, 180 idea contests.
True Indian
141 members, 0 jobs, 42 articles, 5 questions, 36 debates, 10 idea contests.
Jayita's contributions
I would like to slightly differ here, because in my opinion, it totally depends on the product. If the product needs to appeal to the housewives, or as you portray the bahu, beti, biwi, maa... then it should be marketed in such way so as to appeal this...
I think it does work... the basic idea of Marketing is to sell the product, and giving the product a gender, changes the perception of the general customer towards it. This is why, TVS Scooty Pep is for girls, while Mahindra Rodeo is for guys, though...
Multilevel Marketing gives a new approach for the consumers, but not an acceptable one. It often uses, or rather, misuses personal relationships for selling of a product and also recruiting targets. MLM companies have always surrounded with...
Multilevel Marketing gives a new approach for the consumers, but not an acceptable one. It often uses, or rather, misuses personal relationships for selling of a product and also recruiting targets. MLM companies have always surrounded with...
I won't say that price reductions do not have any effect on the existing higher priced brands, but they do not pose as a big threat. It actually depends on the genre of consumers that a brand targets for selling their product. Considering the Indian...
 
Related Topics
Understanding what the critical challenges are facing the sales environment...
1 trends , 10 insight , 9 debates , 2 idea contests , 1 question  
In the pursuit of revenue, a quandary for companies is finding out how best...
1 debates , 7 idea contests  
Skills required Strategies dveloped
1 insight , 1 debates , 1 idea contests , 2 question