Create knowledge
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(rate this)
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Busy lifestyle
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15
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28
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communication gap
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Ankush Nandy
| Argues in support of
"Busy lifestyle"
| 1 year ago
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Faith have been disappeared among modern couples due to their complicated lifestyles they lead. They do not have time to understand each other then how can they solve their problems. After office hours they are busy at their own parties and comes...
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keshav
| Argues in support of
| 1 year ago
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the orthodox / secular values are on the decline and the lust fulfillment avenues are at a large.
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Shweta Nigam
| Argues in support of
"communication gap"
| 1 year ago
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Its because of communication gap. Nowadays the couples are not sharing their problems with each other. So this leads to misunderstanding and they develop ego among themselves which leads to divorce. So siting and speaking is the only way to solve...
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Debate: "why do the number of divorce cases are increasing in India?" deleted from your view.
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(rate this)
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Busy lifestyle
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15
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VS |
28
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communication gap
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Ankush Nandy
| Argues in support of
"Busy lifestyle"
| 1 year ago
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Faith have been disappeared among modern couples due to their complicated lifestyles they lead. They do not have time to understand each other then how can they solve their problems. After office hours they are busy at their own parties and comes...
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keshav
| Argues in support of
| 1 year ago
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the orthodox / secular values are on the decline and the lust fulfillment avenues are at a large.
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Shweta Nigam
| Argues in support of
"communication gap"
| 1 year ago
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Its because of communication gap. Nowadays the couples are not sharing their problems with each other. So this leads to misunderstanding and they develop ego among themselves which leads to divorce. So siting and speaking is the only way to solve...
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Debate: "why do the number of divorce cases are increasing in India?" deleted from your view.
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(rate this)
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They'll create more jobs
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21
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16
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They'll cut more jobs
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Gurpreet Singh
| Argues in support of
"They'll create more jobs"
| 1 year ago
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Well i think if a retail store, a world renowned store will start operations in India at large scale then it will surely provides large opportunities to our population in terms of employment directly( in stores) and indirectly in form of...
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keshav
| Argues in support of
| 1 year ago
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one super mart can eat into 10 small retailers and cannot make viability in turnover and profits resulting in cut in workers.Â
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Kiran Kumar Reddy
| Argues in support of
"They'll cut more jobs"
| 1 year ago
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I think by the entry of these supermarkets there will be more job loss, as there are millions of small shop vendors on the street side who will loose out on their daily earnings, and Kirana's or the mom n pop stores will go out of business what...
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Debate: "Walmart to India: Does these supermarkets create more jobs or cut more jobs??" deleted from your view.
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(rate this)
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Influence
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84
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50
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Attraction
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ujjval jain
| Argues in support of
"Influence"
| 7 months ago
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One needs it.one finds it...one wants it....one search it..one wish it...one makes it....none of these....one creates demand for it....
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keshav
| Argues in support of
| 2 years ago
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the USP contributes to a large extent to initiate te purchase. the brand value too is important. other factors like consumer offers and posaitioning of competitive brands are vital too.
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Sheetal Jadhav
| Argues in support of
"Attraction"
| 2 years ago
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It is the attraction part of the product which first impresses a customer. If a product is not attractive it is difficult to influence a customer. So the more attractive the product is the more successful it is ........ Â :) Â Â
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Debate: "What drives a consumer to make a purchase ?" deleted from your view.
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(rate this)
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1
Set it apart
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BASED ON CONTRIBUTION/ROI BY BRAND
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ANKIT GUPTA
| Added idea
"Product based "Sales Organizational Structure""
| 2 years ago
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The complexity in handling multiple brands is intense. A product based organizational structure where different brand managers are responsible for different brands will allow the company to be more efficient and quick in responsiveness to the...
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keshav
| Added idea
| 2 years ago
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the name is enough. the customers take for granted the quality, utility and genuine characteristics. dropping brands is more on a long term strategy while protecting the brand equity.
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Ideate: "How to manage multiple brands??" deleted from your view.
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(rate this)
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Yes
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25
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12
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No
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Jaya Ray
| Argues in support of
"Yes"
| 2 years ago
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Its true and false... Different industries have different ways of reacting to the customer. There is no sure shot way to say where this holds true or not.
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keshav
| Argues in support of
| 2 years ago
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it is not possible to address individual customers at large by any organization. also not to forget that the organization has done greater favor by making available of the product / service than making a profit from the sales.
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Sujatha srivastava
| Argues in support of
"Yes"
| 2 years ago
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The customer may be God, but many companies are increasingly creating a system to discourage them. For ex: If there is a power cut as long as the electricity is restored, how does it matter who answered the call?? And so we have organisations...
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Debate: " Have organizations stopped hearing the customer??" deleted from your view.
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(rate this)
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i put in more than 28 years in fmcg sector, the last 10 years at National level. I am 62 years based in Kolkota. Please find a suitable opportunity for full time employment or consultancy. My exposur...
Answer: "opportunity for employment/consultancy" deleted from your view.
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(rate this)
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Yes agree - rectification required
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31
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VS |
9
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Dont agree - all is OK
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dinesh kumar sharma
| Argues in support of
"Yes agree - rectification required"
| 2 years ago
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frauds are increasing because of corrupt , spineless people occupying TOP positions in public/private sector encouraging such culture.
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keshav
| Argues in support of
| 2 years ago
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can we single out 'WHO IS THE BOSS?' we are aware, one Indian- a philosopher, 2 Indians - chit chat, 3 Indians quarrel. fraud becomes customary , a fixed price for a fixed work- many are content with this, the problem begins when one outwits the other.
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Sujatha srivastava
| Argues in support of
"Dont agree - all is OK"
| 2 years ago
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Asoke amazing debate thanks for initiating...... Corruption and fraud were common in India earlier but now it has reduced, we cannot take some exceptional cases and say all the companies are like this. There are few companies who are really doing...
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Debate: "Overall incidents of fraud increasing in India Inc. - agree ?" deleted from your view.
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(rate this)
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One way to think about brands is as shorthand for the sum of promises and experiences they represent. By this thinking, cobranding can be considered dual shorthand, representing the new story that emerges when multiple promises are joined together. As the world becomes faster and our window to communicate with our customers grows smaller, cobrands will continue to proliferate in ever-evolving shapes, sizes, and complexities. Unfortunately, when cobranding, marketers tend to overestimate customer understanding of and attention to what a pairing of logos might mean. The primary assumption made in any cobrand is that the target market understands each of the individual brands and what it repre...
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Subramanyan Krishna
| Commented
| 2 years ago
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Hi friends, "COBRANDING DOESNOT MEAN PARTNERSHIP BETWEEN 1 STRONG & 1 WEAK BRAND" I belive Co branding's Core Principle is keeping in mind that end Customers have varies requirements but would like to get the best deal for the value of money...
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keshav
| Commented
| 2 years ago
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co-branding strategy is to elevate a weaker brand in conjunction with a fast runner. Other intricacies apart, the customer is the chooser.
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jinesh vinayachandran
| Commented
| 2 years ago
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This is an interesting topic in the commercial and advertising sector. Co-Branding is a good thing for products that are lesser identified but have a large market. There may be another advantage for the product that found to be best seller in its...
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Insight: "Think Before You Co-Brand.." deleted from your view.
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(rate this)
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Maintaining Zero Defect, Value and Open Reach
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Follow up brings results
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Satwinder Singh
| Added idea
"Maintaining Zero Defect, Value and Open Reach"
| 2 years ago
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A Company can also define strategies, but it's true value is created when it maintains a zero defect standard for it's products and services... The better the standard, the higher the Customer Sat, the higher the Value... Moreover. it's services...
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keshav
| Supported idea
"Follow up brings results"
| 2 years ago
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i generated leads thru adwords, thru contacts in various social sites like tagged,facebook,zorpia and sent the presentations to over 5000 persons. the acknowledgement or reverse response is almost zero. what could be the reason? Presentation...
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Ideate: "What should be the basics of Lead Generation?" deleted from your view.
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