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Manish K Jha Marketing Manager, Sify Technologies Ltd.
 
Manish K Jha's Profile
Manish K Jha
Marketing Manager, Sify Technologies Ltd.
Sify Technologies Ltd.
confidential
confidential
Jaipur, India
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Professional summary
Manish K Jha's Experience
Current :

Manager - Marketing, Sify Technologies Ltd.
Telecom/ISP
India, New Delhi

Working from 2009

Brief summary :

Responsible for developing marketing plan and driving all marketing activities for Sify’s Access media division (Home Broadband, Portals, VAS and Cyber Café). Coordinated simultaneous advertising campaign and multiple direct marketing campaigns including outdoor, road-shows, trade shows, merchandising etc. Key accomplishments include: • Manage and coordinate all marketing, advertising and promotional staff and activities • Conduct market research to determine market requirements for existing and future products • Analysis of customer research, current market conditions and competitor information • Develop and implement marketing plans and projects for new and existing products • Manage the productivity of the marketing plans and projects • Monitor, review and report on all marketing activity and results • Determine and manage the marketing budget • Deliver marketing activity within agreed budget • Develop pricing strategy • Liaison with media and advertising • Budget Management: Quarterly Marketing Budget, planning and management. • Planning and executing the right mix of ATL and BTL for each product segment. • Retail Branding – Signage’s, Merchandising, Retail Visibility. • Vendor/Agency Management: Rate negotiations, payments, purchase order, research. • Identifying and developing new communication ideas to generate business & create brand identity • Steering complete operation of brand with accountability to deliver profit objectives. • Maintaining brand integrity and strengthening the Brand Partner Relationship. • Co-coordinating, working and building relationship with the Press for proper and timely coverage of the events in Electronic & Print media Responsible for Indoor & Outdoor branding activities & organizing events. • Monitoring the Lead Management System for Lead Management. • Press - Regional ad campaigns released across major dailies

Previous :

AM- Marketing, Spice Comm
Retail Chain/Logistics
India, Mumbai

Worked from 2008 to 2009

Brief summary :

Retail Marketing

Manish K Jha's Education

NIM
PGDBM
India
From 2006 to 2008

Subodh College
MBA/PGDM
India
From 2006 to 2008
Brief summary :

Marketing and Finance

 
 
 
 
Manish's communities
Tech World
35952 members, 590 jobs, 1219 articles, 574 questions, 1505 debates, 422 idea contests.
Marketing & Branding
13790 members, 310 jobs, 765 articles, 308 questions, 961 debates, 382 idea contests.
Media Mughals
9819 members, 34 jobs, 563 articles, 220 questions, 904 debates, 248 idea contests.
Manish's contributions
The five winning Indian agencies include Mudra Max, JWT, Solutions Digitas, Jagran Solutions and Accentiv'  Source: afaqs.com The 25th Annual MAA Globes award ceremony culminated on the night of October 18 in Washington DC, USA. 48 Globes, silver...
By  afaqs! news bureau , afaqs!, Mumbai, November 18, 2010 Industry experts believe that the shows will lose in ratings as well as money unless they do something dramatic and thus sustain viewership. Trust history to know that reality shows on...
Yes, to keep the brand alive among customers
 
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