Create knowledge
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(rate this)
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Intruding into privacy of an individual
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Failing to Exploit the Capabilities of the Mobile Device
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dommaraju krishnamaraju
| Supported idea
"Intruding into privacy of an individual"
| 2 years ago
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My own reading of the situation
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Kujnish Vashisht
| Added idea
| 2 years ago
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Mobile Marketing is a is only a sales promotion tool, but is often mistaken as a tool for Branding. Mobile Marketing should only be used for short sales promotion messages aimed to induce immediate response from the prospects.
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Ideate: "What are the - Top 10 Common Mistakes in Mobile Marketing " deleted from your view.
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(rate this)
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Yes
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56
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25
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No
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aftab choudhary
| Argues in support of
"Yes"
| 1 year ago
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well surely majority of the consumers will go for a branded products.and i feel majority of the ppl will stick to less branded product jus coz they dont hav much purchasing power.usually less branded products are cheaper as compared to branded 1s...
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Kujnish Vashisht
| Argues in support of
| 2 years ago
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What matters is the quality of features as perceived by the customers. Strong Brands are strong as their features are proven and perecived positively by the customers, Non-Brands, although they may have more features, first need to prove those...
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Sheetal Jadhav
| Argues in support of
"Yes"
| 2 years ago
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Prateek can you mention some product on which we need to debate. I will give my opinion based on mobile phones. I would prefer a branded phone with less features because it give me satisfaction. And the product life is good. In non branded...
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Debate: "Is Branded less featured Product is bigger than a non branded multi featured product?" deleted from your view.
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(rate this)
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Yes
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56
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25
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No
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aftab choudhary
| Argues in support of
"Yes"
| 1 year ago
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well surely majority of the consumers will go for a branded products.and i feel majority of the ppl will stick to less branded product jus coz they dont hav much purchasing power.usually less branded products are cheaper as compared to branded 1s...
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Kujnish Vashisht
| Argues in support of
| 2 years ago
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What matters is the quality of features as perceived by the customers. Strong Brands are strong as their features are proven and perecived positively by the customers, Non-Brands, although they may have more features, first need to prove those...
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Sheetal Jadhav
| Argues in support of
"Yes"
| 2 years ago
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Prateek can you mention some product on which we need to debate. I will give my opinion based on mobile phones. I would prefer a branded phone with less features because it give me satisfaction. And the product life is good. In non branded...
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Debate: "Is Branded less featured Product is bigger than a non branded multi featured product?" deleted from your view.
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(rate this)
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Yes.
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11
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27
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No.
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Ramya Jose
| Argues in support of
"No."
| 1 year ago
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Civil Service is more of a service than a career,it should be pursued by people who have real commitment for it and who really wish to get in service and not by a bunch of professionals with very high analytical skills.
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Kujnish Vashisht
| Argues in support of
| 2 years ago
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Why not? IIM Qualification should itself be treated as the qualification in the writtten part. They should be selected only on the basis of interview.
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Ravali
| Argues in support of
"No."
| 2 years ago
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No we don't want management people get into IAS and other civil services, lets have some diversity guys, there are people who study for years to get through these UPSC exams and let it be like that, and also the selection process is more...
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Debate: "Should IIM-Graduates be placed for IAS?" deleted from your view.
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(rate this)
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Yes.
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11
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27
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No.
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Ramya Jose
| Argues in support of
"No."
| 1 year ago
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Civil Service is more of a service than a career,it should be pursued by people who have real commitment for it and who really wish to get in service and not by a bunch of professionals with very high analytical skills.
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Kujnish Vashisht
| Argues in support of
| 2 years ago
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Why not? IIM Qualification should itself be treated as the qualification in the writtten part. They should be selected only on the basis of interview.
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Ravali
| Argues in support of
"No."
| 2 years ago
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No we don't want management people get into IAS and other civil services, lets have some diversity guys, there are people who study for years to get through these UPSC exams and let it be like that, and also the selection process is more...
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Debate: "Should IIM-Graduates be placed for IAS?" deleted from your view.
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(rate this)
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yes
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9
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21
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no
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Sandeep K. Das
| Argues in support of
"no"
| 2 years ago
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I don't think advertisement is necessity, If you do the analysis from a common man's perspective, the outcome is shocking and it shows that the topmost branded companies are engaged in the battle of advertisement rather than the medium and small...
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Kujnish Vashisht
| Argues in support of
| 2 years ago
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Prime Role of advertisements is to inform. This can at the most motivate the consumer for one time purchase. If the product or service is such that it only requires one time purchase, the answer is yes . For other products, repeat sales will only come...
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Purvi Ghosh
| Argues in support of
"no"
| 2 years ago
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Being from an Marketing related field, I would like to correct here, people don't buy anything they watch on Television, they will just see and might go for the product and may be the initial selling point will be there but only if the product is...
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Debate: "An Advertisement can sell everything ?" deleted from your view.
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(rate this)
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No clear cut product differentiation
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LACK of VISION, PROCESS & FUNDS
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Niraj S Kakkad
| Added idea
"Investment in Marketing not a priority in Start ups "
| 2 years ago
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In most start ups the promotors focus on 3 Ps i.e. product, price, place more than the 4th P Promotion. The general belief is If I have a good product, I price it right and my distribution network is in place my product will sell and will be...
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Kujnish Vashisht
| Added idea
| 2 years ago
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While creating an initial Position in the Market, and to create the bare minimum Pull required for success of venture, marketers often make a mistake of allocating insufficient initial promotional budgets. More dependence is on Push which often...
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Ideate: "Why startups fail at marketing?" deleted from your view.
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(rate this)
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Stay in
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2
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5
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Move out
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Ramdas Pawar
| Argues in support of
"Move out"
| 3 years ago
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Its not an attitude of an entrepreneur to be satisfied. Rather he seeks for new opportunities everywhere rather than sticking to one place only. A venture, after getting a handsome experience, should seek opportunities outside. This will keep him...
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Kujnish Vashisht
| Argues in support of
| 3 years ago
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After staying in the organization for a year or two, entrepreneur should move out and concentrate on creating a new venture. Practically, neither will he get the freedom to take independent decisions, nor will he get satisfaction from working under...
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Makrand Bhave
| Argues in support of
"Move out"
| 3 years ago
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Would you be n entrepreneur after the sell out?? NO. Move out and on! Its a conscious decision. Leave the whale to do the rest of its job!! Anyways it will eat the small fish!! Thanks for the referral!
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Debate: "Venture Sell-out: Should an entrepreneur stay in or move out?" deleted from your view.
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(rate this)
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In today’s environment, strong brands are the foundation in building a strong nation. Let’s take a look at some of the nations of the world. The USA has the largest economy in the world and is also known as the land of brands. In the 2008 top 100 Best Global Brands study conducted by inter-brand, the US leads with 52 brands in the top 100 list, followed by Germany with 11, France 8, Japan 6, Switzerland 4, the Netherlands, Britain and Italy 3 each, Korea and Sweden 2 each, Finland and Spain one each. To qualify for the ranking, the brands must derive 30% of their revenue from the export market. Japan, Germany and France are the second, fourth and fifth largest economies in the world and the...
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s p chakravarty
| Commented
| 1 year ago
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we should not hope for any improvement till corruption is removed from our country.you cant name any indian brand with quality because every body is interested in making money.even company wants to provide good qualty service our agents ,dealers...
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Kujnish Vashisht
| Commented
| 3 years ago
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Developing Nations extended their Brands to other Nations when Sales from their parent Nations were stagnant. However,they had to adapt their Brands as per local conditions. India is a young nation as far as globalization is concerned, but last 18...
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Jayant Vishnu
| Commented
| 3 years ago
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One of the reason for that is Globalization..... Globalization in India started in the early 1990's not in a full flow though. Indian Brands have started competing internationally & are facing hurdles to compete with them in terms of image,...
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Insight: "Strong Brands make a strong nation: So Why are Indian brands still lagging behind?" deleted from your view.
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(rate this)
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Yes, This is the right time.
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7
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0
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No, this is not the time for the same.
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Rohit Khanna
| Argues in support of
"No, this is not the time for the same."
| 3 years ago
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No i guess not, this is not the right time, where the market is down and people are cutting down on their spending, even with guerilla tactics it is of not use, you'll just be annoying the customer than ever before, so it is not the right time,...
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Kujnish Vashisht
| Argues in support of
| 3 years ago
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It's a great time for Number 3 4 companies to compete with Number 1 2 because the promotion budgets are squeezed. However, the scope and style of Guerilla Marketing can vary from sector to sector and from company to company
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Suman Sharma
| Argues in support of
"Yes, This is the right time."
| 3 years ago
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Definately!!! This is the time when the companies don't have much budget to start a huge project.But there are opportunities in the market that can give most to the company.What the marketers need to do is just to keep an eye on such niche...
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Debate: "Is this a right time for a company to engage in guirella marketing?" deleted from your view.
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