Create knowledge
[?]
|
(rate this)
|
|
Yes
|
94
|
VS |
40
|
No
|
 |
Happy Kumar
| Argues in support of
"Yes"
| 8 months ago
|
|
Rape’ the word itself sends across chills down the spine! Only a woman who has undergone such brutality understands the pain, dismay and disgrace that it beholds. Rape or forcible sexual contact is indeed the most shameful facet of humanity. It...
|
|
 |
Lata Vijaybaskar
| Argues in support of
| 1 year ago
|
|
Death penalty is a simple punishments for such people.... they should die but slowly....
|
|
 |
Kavitha Shankar
| Argues in support of
"Yes"
| 2 years ago
|
|
There should be only death penalty for the rape accused. Only then thee cases will stop. How many rape cases happen in Arab nations? Hardly once in a blue moon. Only because, there punishments are so strict that people think a thousands of times...
|
|
Debate: "Should death penalty be given to Rape cases?" deleted from your view.
|
(rate this)
|
|
Yes
|
94
|
VS |
40
|
No
|
|
|
Happy Kumar
| Argues in support of
"Yes"
| 8 months ago
|
|
Rape’ the word itself sends across chills down the spine! Only a woman who has undergone such brutality understands the pain, dismay and disgrace that it beholds. Rape or forcible sexual contact is indeed the most shameful facet of humanity. It...
|
|
|
|
Lata Vijaybaskar
| Argues in support of
| 1 year ago
|
|
Death penalty is a simple punishments for such people.... they should die but slowly....
|
|
|
|
Kavitha Shankar
| Argues in support of
"Yes"
| 2 years ago
|
|
There should be only death penalty for the rape accused. Only then thee cases will stop. How many rape cases happen in Arab nations? Hardly once in a blue moon. Only because, there punishments are so strict that people think a thousands of times...
|
|
Debate: "Should death penalty be given to Rape cases?" deleted from your view.
|
(rate this)
|
1
Networking
2
What I (Brand) stand for
 |
James Masih
| Supported idea
"DO SWOT ANALYSIS FOR YOURSELF"
| 3 years ago
|
|
I also agree with this point. By understanding one's strengh weaknesses and realising opportunities and threats, one can very well prepare himself according to the market conditions...
|
|
|
|
Lata Vijaybaskar
| Supported idea
| 3 years ago
|
|
Networking in todays information rich world is the key. but dropping a business card and having a good alumni group are passe. Today personal branding has taken a whole new dimension on the internet. With the proliferation of web2.0 branding yourself...
|
|
 |
Shaju George
| Supported idea
"Networking"
| 3 years ago
|
|
Yes.. networking is one of the best methods for branding.. where you are getting connected personally.
|
|
Ideate: ""Brand I" - How well can it be developed?" deleted from your view.
|
(rate this)
|
1
knowledge about the customers requirement
2
Position your retail brand
 |
Kangan Gupta
| Added idea
"Knowledge about customer requirement"
| 1 year ago
|
|
Retail is all about catering to needs to potential customers. Turning prospects to regular customers, so knowledge of customers is must. The needs and wants of consumers can only help to decide on what merchandise to be kept and how consumer will...
|
|
|
|
Lata Vijaybaskar
| Added idea
| 3 years ago
|
|
Retailing is a highly localised activity especially for the tier II and III sectors. In the absence of big players and hypermarkets and huge advertising and promo activities, these players can position themselves on the range of products they sell and...
|
|
|
|
malladi madhukumar
| Supported idea
"knowledge about the customers requirement"
| 2 years ago
|
|
Retail bussiness caters to the needs of local people. Enough research and intelligence should be collected to find out the requirements of people residing around the retail showrooms and people visiting the malls. AS we know compared to Tier 1...
|
|
Ideate: "Solutions for the Indian Retailers" deleted from your view.
|
(rate this)
|
It was just another freezing day in Dubai on the first day of 2009, when I passed through a Pierre Cardin showroom somewhere near Jumeirah area, showing “Up to 70% Off” stickers on its big windowpanes. Starting the very first day of a new year with sales promotion is a brilliant idea, as people are in a festive mood and you are just giving them some extra incentive to buy your product. But, unfortunately this wasn’t a New Year sales promotion because you can see the same stickers throughout the year begging your attention. In India there is a growing retail brand by the name of “Koutons”, which follows 365 days sales promotion strategy. Although there is no comparison between Pierre Cardin ...
 |
Pragya Kothari
| Commented
| 3 years ago
|
|
Impressed by your knowledge of the sales promotion strategy that different companies are following, and i would also agree that in today's times 'sales promotion is definitely an incentive to buy' but we have to keep in mind that consumers are...
|
|
|
|
Lata Vijaybaskar
| Commented
| 3 years ago
|
|
Sales promotion by the definition is short term.... but today it has become a marketing strategy. Worse its a positioning tactic.
|
|
 |
NATTERAJA R. ARIKRISHNAN
| Commented
| 1 year ago
|
|
No doubt, sales promotion technique is short-term scheme to induce the buyers or dealers to buy the products. Normally this type of technique is being followed by organizations who insist sales targets for the sales forces and dealers.Their main...
|
|
Insight: "Is sales promotion the mantra to avert CRISIS?" deleted from your view.
|
(rate this)
|
This is my article that appeared on The Hindu Retail Plus, Feb 22 2009. Place a chair, show you care! How many times have you gone shopping and longed for a chair to rest, to catch your breath? How many times have you been forced to abandon the shopping spree ‘coz your husband got bored of standing? Or how many times you did not check out that lingerie aisle because it was filled with waiting men? Sounds familiar? While retailers try everything to attract customers to their stores, their efforts would be a success only if the customers stay long enough to buy and are comfortable to be able to come back. Most shopping be it grocery or apparel is done by women. By the word woman understand ...
 |
Makrand Bhave
| Commented
| 3 years ago
|
|
Its a great gimmick... It started as a gimmick I must add!! Turned out to be a boon to all and sundry!! Interesting article indeed!
|
|
 |
Ajit Khan
| Commented
| 3 years ago
|
|
Lata ji you have such a keen observation and surely this is a great idea for a retailer to consider.We have never thought of something like this but by doing so i am sure it will make our customers more happy and comfortable,in turn improve the...
|
|
 |
Deeso Manjila
| Commented
| 3 years ago
|
|
An Eye opener to all those so called jargon friendly customer service seniors, who are only fond of giving lengthy gyan sessions, regarding how to treat customers as Gods......... A smaller practical step is always than the mighty theories!!!
|
|
Trends: "Place a chair, show you care" deleted from your view.
|
(rate this)
|
The famous Shakespearean quote may be apt to the flora of the world but when it comes to Branding, names are everything. A Brand name is the introduction, the association and the emotional identity that the product has in the minds of the consumers. Even in the retail space branding your identity is of great importance. A great, winning brand name is the most important part of the marketing and communicating strategy. Today Reliance industries is making its foray into every kind of business there is. The consumers’ acceptance of the brand is the single most important reason for its speedy success. Consumers identify Reliance with big, value for money, quality product and services. Hence the...
 |
Jaygopal Raghavan
| Commented
| 3 years ago
|
|
I couldnt agree with you more on the importance of a brand name and the power that it holds. But i diagree with your observations vis-a-vis Reliance and its success in every business that it is entering. IT is a fact that most of the business it...
|
|
 |
Bhuneshwar Ram Tripathi
| Commented
| 3 years ago
|
|
brand name is a biggest equity an organisation ccan earn. Very nice article.
|
|
Insight: "Brand Name - Whatâs in a name? Everything" deleted from your view.
|
(rate this)
|
The Retail industry revolves around the Consumer. More than other places, in retail the customer is the King, the Queen, the reigning monarch around which all business process works. Customers today have increasingly become more demanding and knowledgeable and satisfying them has become the greatest career and hobby for all members of the board. Retail Organizations struggle to create a differentiation to brand their Store. The retailer’s inability to create a differentiation from its competitors is the biggest and longest standing issue in retailing. But the obstacles are many. Retail is a low entry barrier highly replicable industry. But the sands of time has shown the tremendous growth o...
|
|
Vijaybaskar D
| Commented
| 4 years ago
|
|
Good article on 1-1 marketing ... looking forward to more such stuff
|
|
|
|
Bhuneshwar Ram Tripathi
| Commented
| 4 years ago
|
|
Nice article Lata.To be in the business of retailing one has to create a house hold brand equity of the organisation,and this happens only when you develop the brand loyalty by maintaining quality at competetive price of the materials and the...
|
|
Trends: "Ubiquitous Customization is Commoditization" deleted from your view.
|
(rate this)
|
Imagine a customer entering your store in the sweltering heat.. what would first grab his attention? Would he look for the same products in the cold of the winter? Again if its soft drinks do teenagers, children and adults prefer the same brand? Then oh how would a retailer attract these different customers at different times, places and seasons? To capitalize on these opportunities you MICRO MERCHANDISE. With micro merchandising a retailer can allocate shelf space differently in response to customer and market differences. For example in a typical supermarket, customer profile early morning would be older people after a walk, by afternoon you see youngsters and even mothers with stroller...
Insight: "Micromerchandising - Right shelf T the Right time" deleted from your view.
|
(rate this)
|
Email marketing is an expanding art of delivering a message to a targeted audience via e mail. It sells, promotes, informs, reminds and brands. Sending an email is one of the simplest tasks today and it is one of the most cost effective of all the marketing media. Open up your personal email and find quite a variety of offers marketed to you. Email marketing is a lot more complicated than sending e mails. One needs customer permission, good lists, creativity, tracking and measuring techniques and customer relationships. When its email there is a thin line of difference between marketing and advertising and very often the mails are considered Spam. A quick look at the strength, weaknesses, o...
 |
jagdeep sachdeva
| Commented
| 4 years ago
|
|
good articles keep on sending such things which help every one .
|
|
|
|
Bhuneshwar Ram Tripathi
| Commented
| 4 years ago
|
|
Very good article Lata. With all its weaknesses and threats it is an opertunity to the prospective clients to have first hand information about the products.E-mail marketing has a very good future. Thanks and regards B.R.Tripathi
|
|
Insight: "SUCCESSFUL EMAIL MARKETING – ABOVE AND BEYOND" deleted from your view.
Follow me on
