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Sales & Marketing Warfare
 

To generate, incubate & exchange such innovative ideas that would transform the way we do business & create meaningful & viable scale up option for the organisation we work for.

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Sales & Marketing Warfare

Category: Business Area
Industries: Automobile, Banking
Functional Areas: Autos, Business Models, Channel Management, India, Innovation, Pricing, Success Stories
Moderation:  All Members
Visibility: Everyone
Members: 1122
Jobs: 10
Articles: 16
Questions: 6
Debates: 30
Idea Contests: 11
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Topic of the week :  Impact of recession on IT sales     Go to Topic
Recession having a major effect on IT industry how has it impacted IT sales...
 
Top Rated Answer :
I beleive almost every industry who has a major revenue share in exports  or dependance in foriegn markets are impacted. If you look at IT, those who are completely focussed on Indian market also impacted due to their customer who has exposure to...
 
  10 points to keep in mind for selecting Recession-Proof Marketing Campaigns or Strategies   Recession has been disruptive. Make sure your campaigns are prepared to take the pressure of market dynamics. It’s often difficult selecting right campaigns as part of your marketing strategies. The article will help you identify the right campaigns viz-a-viz the economic downturn.   Supply will not create it's own demand: The principal will not apply in recession. Make sure that what you market is wha
1 referals, 20 ideas, 573 views
Even after identifying the opportunity,I have seen people not knowing how to close the sale in my experience.This is only because of not knowing when and how to take control of the discussion in a convincing way.
12 referals, 2 ideas, 11 views
Globalisation bringing in many MNCs in different fields white collar job opportunities are plenty.People want to make a fast buck without any stress or stain.Sales jobs require people who can withstand physical and mental strain and people are...
Ultimately it is the customers. they should feel like we are here to help them for every querry, if we are with them they will be with us. 
During recession, the strategies should be, viral marketing, sales promotion,target non-user of the product via grass root/ traditional marketing. During recession is not compulsory you reduces the price but you target your end users through sales...
It is wise idea to keep in touch with all the leads and previous clients which one has contacted. Frequent calls, invitations, updates and service info may result in better things and can fetch you more business.
Amazing comment Mr. Arunangshu I loved it. Thanks for sharing your idea. Its pleasure meeting you on TooStep. Yes I saw you insight on intraday, it was interesting. 
Be confident, ally fears, have orientation on target. If you approach wwith positive mind it is half done.
Make customer smile whenhe sees u in the stores. Make him comfortable. Assist him inselection. Creat a rapo which makes to visit ur shop frequently. I found such people in some stores and feel homely to visit that outlets.
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