ICICI BANK, New Delhi Nov 10 - Aug 11 Financial Executive - Elite Trade and Relationship Group Performing the `Know Your Customer (KYC) verification during opening of a trade account. Accepting customer profiles as per Customer Acceptance Policy of the bank. Customer Identification Procedures - Cross checking customer identity with given documents. Monitoring the daily trade account transactions and identifying transactions that fall outside the regular pattern of activity. Identifying risk profiles of existing and new customers and applying various Anti Money Laundering measures keeping in view the risks involved in a transaction, account or banking/business relationship. Client Relationship Management- Conducting regular one-to-one interactions with customers and advising about various products and schemes according to customers requirement and risk appetite Imparting knowledge on the benefits of the product basket to the client. Resolving client issues and grievances, thus, retaining existing clientele and enhancing client base. Maintaining customer MIS for lead generation and business promotion, thus, enhancing business. INTERNSHIP State Bank of India Mutual Fund Service Center, Kanpur May - Aug 09 A research on Fixed Income Products of Mutual Fund to study the existing pattern of investment and potential customers in the mutual fund industry. Performed a financial analysis of the company through the SWOT and PEST analysis. Interacted with many potential customers on a daily basis explaining them the need for a diversified investment through various mutual fund schemes of SBI. Received appreciations by the Branch Head for recommended improvements and suggestions. DISSERTATION Made a Dissertation on Foreign Direct Investment in Retail Sector in India Few of the responsibilities were- Collated Data from various primary and secondary research measures and analysis of the aggregated information. Understand the economy and growth prospects of Indian Economy- Macro Economic and Micro Economic Policies implemented for accelerating growth. Review of various programmes and strategies adopted by the Government to attract foreign investors and augment FDI in the Retail Segment. Documented report on various aspects of foreign investments and factors influencing FDI (Foreign Direct Investment) in India. PROJECT PURVIEW Financial analysis of State Bank of India for the financial year 2008-09 and a comparative study on the level of financial services provided by a public and private sector bank. Comparisonof two life insurance policies of Life Insurance Corporation of India and analyzed their benefits in terms of providing financial support along with customer feedback. Study on the horizontal merger of VODAFONE and HUTCH and the prevailing issue of tax arrangement of the new formed entity. Research study on Cash Management with emphasis on management of cash flow and importance of factoring services in an organization. Study through sample survey on Consumer behaviour towards purchase of Parle-G and Customer Retention by the Brand. Reported the factors affecting consumer decision across different cultures, age and income groups and the innovative methods adopted by the brand towards retaining their customers. Survey analysis of Customer Retention and Maintenance at Big Bazaar-Traced the various steps taken by the organization towards holding onto their customer base and also attracting new ones along with the consumer point of view. HIGHLIGHTS Organized presentations at a Marketing Meet conducted at post graduate level - Was selected as Head for Marketing Meet. Responsible for selection of Marketing Candidates for the concept of Green Marketing. Received a Word of Appreciation from HOD for contribution to the Meet. COMPUTER PROFICIENCY Well versed at MS Office (Word, Excel, PowerPoint and Outlook Express), Email and Internet.