Create knowledge
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Everyday we see more and more facebook pages getting created. The fact is that 80-90% of the pages have likes less than 250. Creating a brand is a tough job. The brands which have more likes are the ...
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KALIYAMOORTHY
| Answered
| 3 months ago
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Yes. Standing example is Hindi film supremo Amitab's twite fetched millions of follower for Danush's ," Why is this Kolaivery song". Can we achieve this, in short frame of time, globally?.
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Atul Joshi
| Answered
| 4 months ago
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Yes, in today's world definitely and you forgot Linked IN
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Anna George
| Answered
| 6 months ago
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Undoubtedly YES. In India there are 760million (adding 17m/month) users of internet. And out of them 90% possess a facebook Twitter Account. So whatever is posted in Facebbok soon makes instant impact among audience and very soon it gets...
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Answer: "Do you think twitter/Facebook marketing has greater impact than traditional marketing?" deleted from your view.
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Content marketing is undoubtedly one of the hot digital marketing terms of 2012, but there’s far more to identifying—and implementing—a successful content strategy than simply creating content. In fact, when considering the components of creating a content marketing strategy, writing is the easy part of the equation. In today’s increasingly crowded content marketplace, your brand needs to know how to not only create and implement a content strategy that will help you achieve your pre-determined goals, but also how to develop content that will also help you stand out in the stream. During a recent Marketing Cloud webinar, The Altimeter Group’s Charlene Li and Rebecca Lieb dis...
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KALIYAMOORTHY
| Commented
| 3 months ago
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Very nice article enlightening about" Content Marketing".Thanks for updating our knowledge. Keeping the customer focussed all-the-time will, one-day, reward the corporate bodies & communication flow maintain the company's effort to satisfy the...
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Chandrasekar Puvvada
| Commented
| 7 months ago
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It's wonderful and true to your writings, it's something which has to happen within the organization over a period of time, permeating within each and every department/individual of the stake holder. It's good detailed info and thanks for the...
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Insight: "Business to create cool content strategy: need of time" deleted from your view.
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(rate this)
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Yes
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8
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No
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Jaygopal Raghavan
| Argues in support of
"Yes"
| 7 months ago
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Unfortunately yes ! thats the price retail is paying today for its troubles. In a country like ours price plays a very crucial role. You should have deep pockets and patience to back your brand to sell normally in the marketplace. This has of...
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Virag Shah
| Argues in support of
"No"
| 9 months ago
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not at all. Majority such things happen in Retail sector, home appliance and many other segments. But, it does not mean that, it values go down. Majority today the war is going about "Pricing" as well as brands are finding innovative ways,...
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Meena Deshmukh
| Argues in support of
"Yes"
| 9 months ago
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I think it is time to go back to the small shops which has unique and affordable items which stand out. May be this is the high time the brands should understand what it stands for.
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Debate: "Is price war leading to downgrade of brands?" deleted from your view.
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(rate this)
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Yes
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7
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12
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No
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AMISH
| Argues in support of
"No"
| 10 months ago
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FB/Twitter and other online social media is here to stay. This is not a short term success. Look at what happened in Egypt, Syria, Yemen, Bahrain. You will agree that these are outlets for your expressions. And culminate into a mass movement....
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kamal2247
| Argues in support of
"Yes"
| 11 months ago
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brands are based on advertisement and a type of monopolisic case where your product is totally difrremt compare to other
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Meena Deshmukh
| Argues in support of
"No"
| 11 months ago
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There are so many brands big and small on such social networkign sites that competition has increased. So amny brands cuase confusion and thus people cannot be loyal to one brand which is very important for a brand to make a mark. Perhaps this is...
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Debate: "Downward trend in facebook/twitter marketing in 2011 : was it a short term success ?" deleted from your view.
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If we analyse the nature of students' demand, what they want as customers are: Expert Teaching Quality Learning Resources Well-structured Courses Either Marketable Skills or a Strong Brand or even both Flexibility Fair Assessment The concept that that all learning can be made fun and easy is flawed. Although it should be interesting, the task is to teach skills. It is difficult to get away with poor quality teaching any longer. However, in the area of assessment, there is insufficient objectivity and discipline at present. There is a strong case that all assessment should be anonymous and conducted at arm’s length. WINNERS AND LOSERS There are however a number of areas of new demand which f...
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JOGINDER SINGH CHANDNANI
| Commented
| 6 months ago
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YES, when it comes the question of FEES & NO when it comes to the question of providing not only infrastructural facilities but also the good exposure. And one has to consider many other factors to answer that question? Private or Public...
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Meena Deshmukh
| Commented
| 1 year ago
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Nice observation and great insight sir.
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Insight: "Have we ever viewed Students as Customers?" deleted from your view.
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Brief;- Recently GlaxoSmithKline Asia has launched 'Crocin Advance'. The firm claims to disintegrates faster than the standard Paracetamol tablets and also works faster. Crocin's new innovation comes with ‘ OptiZorb ' disintegration technology with the aim to speed up the procedure relief. Company:- GlaxoSmithKline (GSK) Brand:- 'Crocin Advance'. (brand extend of crocin). The origin name is 'Panadol' is sold more than 85 countries , in India Panadol is known as Crocin While in Colombia known as 'Dolex' USP:- use of‘ 'OptiZorb'disintegration technology which five times faster and thus gets to work much more quickly. Easily disperse in stomach and work faster, relief faster. “Due to this adv...
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Virag Shah
| Commented
| 1 year ago
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Yes, sir.. thanks to you sir also. Murli sir, murthy sir , you and also Makrand sir ..al of you are inspiring me and supporting me ..i really happy today.. Makrand sir also given lots of inspiration me. Thanks sir once again.
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Meena Deshmukh
| Commented
| 1 year ago
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Mr Virag I must say you analyze products very nicely. Though when it comes to medicine there are many other things to be taken in account specially docs prescription.
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S. Muralidharan
| Commented
| 1 year ago
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Virag, Thanks for your insight. Crocin is an analgesic and an anti-pyretic drug that goes under several brand names depending on the country that it is being marketed. In Brazil, Canada and South Korea and in the United States, Crocin is called...
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Insight: "Great Innovation in Medicine Now!!! = "CROCIN ADVANCE"" deleted from your view.
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10 Tipping Points Which Could Potentially Plunge The World Into A Horrific Economic Nightmare The global economy has become so incredibly unstable at this point that it is not going to take much to plunge the world into a horrific economic nightmare. The foundations of the world economic system are so decayed and so corrupted that even a stiff breeze could potentially topple the entire structure over. Over the past couple of months a constant parade of bad economic news has come streaming in from Europe, Asia and the United States. Signs of an impending economic slowdown are everywhere. So what 'tipping point' will trigger the next global economic downturn? Nobody knows for sure, but p...
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Mathew Cherian
| Commented
| 1 year ago
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Economy is not one single entity. It has different functional sectors, like government, manufacturing, household, banks which are called intermediaries. Only the banking sectors are affected till now and wages are almost intact which can fuel the...
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Meena Deshmukh
| Commented
| 1 year ago
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This definitely looks horrifying.. Hard to digest fact. Do we have any answer to this?? Need to think!
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Insight: "10 Tipping Points Which Could Potentially Plunge The World Into A Horrific Economic Nightmare" deleted from your view.
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1
Blow up appealing features
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WOM
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Ankit Gandhi
| Added idea
"Silent Endorsement"
| 1 year ago
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I think just one feature article about you in a major publication can bring you a flood of orders – overnight. When you get publicity, you get something that no other kind of marketing can give you – a 'endorsement’. People assume that if you are...
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Mohammad Bakhsh
| Supported idea
"Blow up appealing features"
| 1 year ago
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The publicity of business is nothing but marketing.The marketing is sort of black hole where it attracts agreeable clients and stays loyal to it till such time it serves spirit of the business terms.
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Ideate: "Publicity of business" deleted from your view.
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In advertising, women charecter is always be a easy tool to catch consumers attention but is it right to apply unhealthy sense of expose ,seduction of women? the culture of india is continously assul...
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Amit Kumar
| Answered
| 1 year ago
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yes, women are being and used and depicted like that. But the main issues is that the advertisers do get response by depicting women in a different way and so the root cause is not the depiction but our response (rather positive), which...
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Meena Deshmukh
| Answered
| 1 year ago
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This question had been discussed many times and the answer remains the same. No one is attracted by such ads and no one buys a thing by watching anything of that sort. The makers should understand that. Anyways we have some ad standards and in case...
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Answer: "in ad womens are easy tool?" deleted from your view.
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(rate this)
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Customer service
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34
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3
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Sales , discounts and coupons
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JOGINDER SINGH CHANDNANI
| Argues in support of
"Customer service"
| 6 months ago
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Considering of service sector's organised retail sector, Customer Service Rules. If a customer walks in any branded store, his or her expectations are from the quality of the product he/she will be buying rather than more on Offers Discounts. And...
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Virag Shah
| Argues in support of
"Sales , discounts and coupons"
| 1 year ago
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If we talk about special Big Bazar then i would like to say that sales, coupon and discout. Because the the strategy of Future group is almost going to sales, discount-coupon. For Big BAzar special campaign " Hafte ka sabse sasta din- Wednsday"...
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Meena Deshmukh
| Argues in support of
"Customer service"
| 1 year ago
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Customer service is the first and foremost. If it is not good we do not feel like going back to the place and that too when there is sale because things customer service becomes worse during sales.
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Debate: "Enhancing customer experience, is it about sales & discounts or better service?" deleted from your view.
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