Nishchal Khetarpal's Profile
Nishchal Khetarpal | |
Client Servicing/Key Account Manager, HCL America Inc | |
 | HCL America Inc    |
Professional summary
Being Associate Marketing Manager for Retail CPG vertical in HCL Technologies responsible for creating, managing and delivering impactful business campaigns in the Retail and CPG market place.
Profile can be broadly classified under following heads:
a) Marketing Campaigns – Planning & Launching impactful Marketing Campaigns aligning strategies to
revenue and tracking ROI.
b) Strategy & Alliance- Forming Service / Structure / Alliance/ Partnership strategies and Service Articulation.
c) Large Opportunity Differentiation – Proposing differentiators to have an edge over competitors.
d) Visibility – Making the category visible to analysts, media and customers through Thought Leadership thereby positioning the business appropriately and creating salience.
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Current Experience:
Client Servicing/Key Account Manager, HCL America Inc
Previous: D-1 ,
Marketing Manager, HCL Technologies
CEO/MD/Director, Noida Guitar School
Amity Business School ,
Account Manager, HCL America Inc.
Computer Applications GBDC Haryana
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MD University
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4.0 Years
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Program Marketing, "Category Marketing","IT Marketing", "IT Pre Sales","Category Marketing", "IT Ma ...
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1
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Contribution score:(703 points)
- Contacts: 223 connections, 223 following, 169 followers
Nishchal Khetarpal's Experience
| Current : |
Client Servicing/Key Account Manager, HCL America Inc |
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| IT Services | ||
Working from 2010 | ||
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Brief summary :
Currently managing one of the most Strategic
Accounts for HCL Technologies in the | ||
| Previous : |
D-1 , |
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| Noida | ||
Worked from 1949 to 2012 | ||
Brief summary :
Dollar 0.90 Lac(s) Highest Degree: MBA/PGDM [International Business] Phone: 2247951031 Email: knishchal@gmail.com , knishchal@gmail.com Address: D-175 Sec 49 Noida, Noida - 201301 Nishchal Khetarpal MBA in International Business with specialization in Marketing Amity International Business School, Noida ( 2004-2006). | ||
| Previous : |
Marketing Manager, HCL Technologies |
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| IT Services | ||
Worked from 2005 to 2010 | ||
|
Brief summary :
Being Associate Marketing Manager for Retail CPG vertical in HCL Technologies responsible for creating, managing and delivering impactful business campaigns in the Retail and CPG market place. | ||
| Previous : |
CEO/MD/Director, Noida Guitar School |
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| Teaching/Education | ||
Worked from 2007 to 2008 | ||
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Brief summary :
| ||
| Previous : |
Amity Business School , |
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| Noida | ||
Worked from 2004 to 2006 | ||
Brief summary :
MBA in International Business with specialization in Marketing Amity Business School, Noida ( 2004-2006). Bachelors in Computer Applications | ||
| Previous : |
Account Manager, HCL America Inc. |
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Worked from 2001 to 2004 | ||
Brief summary :
GBD College - MD University, Haryana ( 2001-2004) 5 Yrs, 6 Months (Since 1/8/), HCL America Inc. Account Manager, 1 Yr (Starting 1/2/2010 ) Managing one of the most Strategic Accounts (Platinum Customer with revenues worth $20 B) for HCL America in the US. Responsibilities include Client Relationship Management, Business Development, Visibility Creation and Account Operations. Account Management- Managing the large customer engagement, Formulating Service Strategies and Operations. Business Development- Achieving Incremental Revenues and ensuring profitability Positioning - Fostering HCLs positioning as a Strategic Partner for Client. Managing customer relationship, overall profitability and Net Margins from the Account. End to End ownership of managing client Engagement and ensuring delivery as per agreed service levels. Ensuring Customer Satisfaction Tracking Financial Dashboard, invoicing and resource deployment and On-time project delivery. Proposing new services and ensuring incremental revenues. Manage Partners and Alliances associated with the Account. Associate Marketing Manager, 1.5 Yrs (Jul 08 - Jan 10) Responsible for planning, managing and delivering impactful business campaigns for HCL in the Retail and CPG market places globally. Strategy and Alliance- Formulating New Services / Structure / Strategic Alliances and Service Articulation. Marketing Campaigns - Planning and Launching impactful Marketing Campaigns and tracking ROI. Large Opportunity Differentiation - Proposing differentiators and developing a Win Strategy for Large deals. Visibility - Making the category visible to analysts, media and customers through Thought Leadership End to end ownership of driving Retail and CPG marketing initiatives globally. Launching new Service Propositions in line with sales and delivery and driving through various marketing channels in US, Europe, ANZ market places. Service Articulation: Converting competencies into value services basis customers insight. Creating a Win Strategy for deals above 100 M USD. Managing Analyst and Advisor Relations to gain Customer attractiveness and market positioning. e.g. Gartner, Forrester, AMR, Aberdeen, TPI etc. Forming Strategic alliance/partnerships and formulating joint GTM models with alliance partners. Team Lead- Direct Marketing, 2 Yrs (Aug 2005 - Jul 2008) Responsible for running marketing campaigns and operations through various direct marketing channels like Webinars and Events etc. Powered by a team of 4 high performance executives to overachieve the targets assigned. Visa Status US Visa - L1 B (HCL America Inc) | ||
| Previous : |
Computer Applications GBDC Haryana |
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Worked from 2001 to 2004 | ||
Brief summary :
Bachelors in Computer Applications GBDC, Haryana ( 2001-2004) Responsible for creating, managing and delivering impactful business campaigns for HCL in the Retail and CPG market place. 3 Year, 3 Months (1/8/), HCL Technologies Ltd. Associate Category Manager, Retail and CPG - Business Marketing Marketing Campaigns - Planning and Launching impactful Marketing Campaigns aligning strategies to revenue and tracking ROI. Strategy and Alliance- Forming Service / Structure / Alliance strategies and Service Articulation. Large Opportunity Differentiation - Proposing differentiators to have an edge over competitors. Visibility - Making the category visible to analysts, media and customers through Thought Leadership thereby positioning the business appropriately and creating salience End to end ownership of driving Retail and CPG marketing initiatives. Launching new Marketing Propositions and driving through campaigns in US, Europe, ANZ market places. Thought Leadership positioning using Webinars, Whitepapers, Case studies, Collaterals and Primary Research for quality lead generation. Delivering Service Articulation: Converting competencies into value services basis customers insight. Managing Analyst and Advisor Relations to gain Customer attractiveness and market positioning. e.g. Gartner, Forrester, AMR, Aberdeen, TPI etc. Account Based Marketing for Cross sell and Up-sell in Existing accounts. Engaging with the business leadership in creating and moderating strategy workshops. Organizing Value Discovery Workshops and Innovation Labs for named Accounts. Organizing C-Level hospitality events for relationship building. Organizing Internal/External Thought Leadership workshops for newly launched propositions. Extensive Research for targeted campaigns and opportunities. Forming Strategic alliance/partnership leading to business benefits. Proposing differentiators to gain competitive advantage. Leveraging media to create visibility and salience in market place. Supporting large business opportunities - RFPs by providing strategic / creative inputs. Brand building through effective collateral and newsletters etc. Prior experience in Telecom, Media and Entertainment verticals as well. | ||
Nishchal Khetarpal's Education
MD University |
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| BCA | |
| India | |
| From 2001 to 2003 | |
Nishchal Khetarpal's Expertise
Skills & interests :
Program Marketing, "Category Marketing","IT Marketing", "IT Pre Sales","Category Marketing", "IT Marketing", "IT PreSales", "Direct Marketing", "Business Marketing"
Years of Experience :
4.0 Years
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Nishchal's communities
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20186 members, 998 jobs, 1353 articles, 657 questions, 1356 debates, 633 idea contests.
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35952 members, 590 jobs, 1219 articles, 574 questions, 1505 debates, 422 idea contests.
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13790 members, 310 jobs, 764 articles, 308 questions, 961 debates, 382 idea contests.
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Nishchal's
contributions
2011 stands as an year between "Recovery" and "Growth" worldwide. Companies have learnt new tricks of the trade during recession. Growing big is not as important as being profitable. At the same time, competition has become even more challenging... |
Thanks Everyone. Nishchal Khetarpal |
Loved it..! Thank You. |
Thanks all for your comments. This was just to trigger thoughts. I would in fact appreciate responses on what else you think will form a CIO strategy. This has a lot of implication for Sales and Marketing professionals working in IT Services companies... |
Thanks a lot for recognizing this Shrikanth. Would appreciate if you could refer this to your group as well. |
Nishchal's
activity updates
20 Feb 2012
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Nishchal Khetarpal, Client Servicing/Key Account Manager, HCL America Inc
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08 Nov 2011
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Nishchal Khetarpal, Client Servicing/Key Account Manager, HCL America Inc
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