Pounit Varshney, General Manager (Sales & Marketing) - Auto Division (Electric Vehicles), Electrotherm (India) Ltd - Profile & Expert Views of Pounit Varshney, General Manager (Sales & Marketing) - Auto Division (Electric Vehicles), Electrotherm (India) Ltd

Pounit Varshney's Profile

	Electrotherm (India) Ltd
Pounit Varshney
General Manager (Sales & Marketing) - Auto Division (Electric Vehicles), Electrotherm (India) Ltd

confidential Ahmedabad, India
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Professional summary

Current Experience: General Manager (Sales & Marketing) - Auto Division (Electric Vehicles), Electrotherm (India) Ltd
Previous: General Manager, Electrotherm India Ltd.
HDFC Bank Ltd.
Sales/BD Manager, HYUNDAI MOTOR INDIA LTD
Area Sales Manager, Hyundai Motor Ltd
Marketing Manager, YAMAHA MOTOR INDIA LTD
Manager, Yamaha Motor Pvt Ltd.
Sales/BD Manager, HERO HONDA MOTORS LTD
Area Sales Manager, Hero Honda Motors Ltd.
Management Trainee, Grasim Industries Ltd.
Education:

Institute of Management Studies
INSTITUTE OF MANAGEMENT STUDIES , GHAZIABAD, UTTAR PRADESH
UNIVERSITY OF LUCKNOW, UTTAR PRADESH
Years of Experience :

17.0 Years
Skills & Interests (keywords):

Sales & Marketing
Contribution score:

(51 points)
Contacts: 2 connections, 3 following, 2 followers

Pounit Varshney's Experience


Current :	General Manager (Sales & Marketing) - Auto Division (Electric Vehicles), Electrotherm (India) Ltd
	Automotive
	India, Ahmedabad
	Working from 2009
	Brief summary : Sales & Marketing, Institutional & International Business - Electric Vehicle Successful Launch of India's first "Hire An Electric Two Wheeler Service" at Pune, branded as SWITCH.
	Yes No Are you sure wanted to delete this experience?


Previous :	General Manager, Electrotherm India Ltd.

	(India)
	Worked from 2009 to 2009
	Brief summary : July2009 - till date Electrotherm (India) Ltd. General Manager - Sales and Marketing (Auto Div.) Responsibilities include: Planning and implementation of Sales and Marketing strategies Brand building and positioning Advertising - media planning and budgeting Planning and implementation of BTL activities at the field level Customer Satisfaction Survey and Dealership Audits Corporate Sales Operationlisation of Rental Model Major Accomplishments: Initiated various tie-up for business development and sales aids: First Time in India in TWs - 24X7 Roadside Assistance Program pan India Third party Leasing option for Corporates Easy EMI Scheme through Credit Card Co.s Battery Secure Scheme Easy online buying thru autojunction First ever PSU bank vehicle financing tieup with Bank of India Focused on Corporate sales with integrated fleet management solution with Leasing/Rental options Dealer and Team motivational YPL contests and scorecards Dealership audit process implementation Most successful Auto Expo2010 participation for YObykes Creation of new logo and theme for YObykes Successful launch of Indias first Hire An Electric Two Wheeler service - branded as Switch at Pune
	Yes No Are you sure wanted to delete this experience?


Previous :	HDFC Bank Ltd.

	Worked from 2004 to 2004
	Brief summary : Nov2004 - July09 HDFC Bank Ltd. Apr08 - July09 Regional Sales Head - Retail Liabilities (Direct Sales) - UP and UttraKhand Acquisition of Liability Products - Savings / Current / Corp Sal Accounts / Demat and E Broking / PAA / TPP, across 70 HDFC Bank branches Responsibilities included: Achievement of Value and Nos Targets Planning and Execution of Marketing and Sales Strategy for Business Development Major Achievements: Pan India No 2 Region for the FY 2008-2009 with Rs 201 crs value TOP region in the achievement of the core product targets TOP region in the first ever internal BPL contest of the Bank TOP region in the first ever Insurance cross sell internal Contest Jan07 - Mar08 National Product Sales Manager - Retail Liabilities (Direct Sales) Acquisition of Corporate Salary Savings Account Responsibilities included: Achievement of Nos and Value Target Monitoring Cost of Acquisition and Productivity Planning Marketing and Sales Strategy for the Channel Major Achievements: Growth of 180% in YTD Account Acquisition to 5.5 lac accounts Growth of 120% in YTD Values to Rs 432 crs New Corporate Acquisition for Salary Accounts grew by 179% Apr06 - Dec06 Regional Head (West) - Retail Assets (Two Wheeler Loans) Sourcing of Two Wheeler Loans through Bank Branches and Alternate Channel like - Phone Banking, Corporate and Direct Sales, ATM network, Campaigns Responsibilities included: Achievement of Nos and Value Targets Maintaining Cost of Acquisition, E2E Turnaround Time, Yields and Processing fees Major Achievements: Growth of 155% in YTD Nos (33000 TW Loans) Growth of 226% in Branch Cross Sell contribution to 25% Average Gross Yield of 17.54 %... higher than budgeted Yield of 17% Average Processing Fee - Rs 564 per case higher than budgeted - Rs 500 Nov04 - Mar06 National Product Manager - Retail Assets (Two Wheeler Loans) Product and Process Management of Two Wheeler Loans Responsibilities included: Achievement of Nos and Value Targets Monitoring Cost of Acquisition and Productivity Planning Marketing and Sales Strategy for the Channel Major Achievements: Portfolio growth of over 80% to Rs 2300 crs Two Wheeler Refinance and Bi Monthly Repayment Option scheme Launch Implementation of `Post Disbursement Document Surrogate policy Finalised Tie-ups with Bajaj Auto / Suzuki Cost Reduction to the tune of Rs 0.8 million INR Enhanced Priority Sector Lending and Direct Agri Biz to 46% and 16% to the total Biz
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Previous :	Sales/BD Manager, HYUNDAI MOTOR INDIA LTD
	Automobile
	India, New Delhi / NCR
	Worked from 2002 to 2004
	Yes No Are you sure wanted to delete this experience?


Previous :	Area Sales Manager, Hyundai Motor Ltd

	India
	Worked from 2002 to 2002
	Brief summary : Oct2002 - Nov04 Hyundai Motor India Ltd July04 - Nov04 Area Sales Manager (State of Karnataka) Overall Hyundai Car Sales Operations for the State Responsibilities included: Sales Management, Dealer Management and Development, Market development, Product promotion, Training of Dealer staff Major Achievements: Booking of 3000+ Hyundai Santro cars in Nov04 under Special Festive Scheme Successful Launch of Hyundai Getz and highest All India sales of over 200 nos. Growth of over 100% July04 ~ Nov04 over 2003, from 650 nos to 1300 nos. Oct02 - Jun04 Business Development Manager (Hyundai Finance) Facilitate sales of Hyundai cars through financing and arrangement of Inventory Funding to Hyundai Dealers thru Private and Public Banks Responsibilities included: Enhance Hyundai car sales through Hyundai Retail Finance Arrange Low Cost Inventory Funding to HMIL dealers Monitoring the dealer IF defaults Major Achievements: Increased Hyundai retail Finance penetration to 65% (YTD) from 60% (CY 2002) Tied up with Punjab National Bank and State Bank Associates Finalisation of the All India DSA dependence report to study the DSA sales trend Initiated changes in Inventory Funding program to HMIL Dealers
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Previous :	Marketing Manager, YAMAHA MOTOR INDIA LTD
	Automobile
	Worked from 1999 to 2002
	Yes No Are you sure wanted to delete this experience?


Previous :	Manager, Yamaha Motor Pvt Ltd.

	India
	Worked from 1999 to 1999
	Brief summary : Dec1999 - Sept 2002 Yamaha Motor India Pvt Ltd. - Manager (Marketing), Responsibilities included: Sales planning, Dealer Management, Retail Finance and Inventory Funding Major Achievements: Handled All India Yamaha and Transamerica Apple Distribution Finance - Inventory Funding alliance, enrolling all Yamaha dealers in a short span of 5 months Initiated new Finance tie ups with Ashok Leyland Finance, TATA Finance.
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Previous :	Sales/BD Manager, HERO HONDA MOTORS LTD
	Automobile
	India, LUCKNOW & BHOPA
	Worked from 1994 to 1999
	Yes No Are you sure wanted to delete this experience?


Previous :	Area Sales Manager, Hero Honda Motors Ltd.

	Worked from 1994 to 1994
	Brief summary : Dec1994 - Dec 1999 Hero Honda Motors Ltd. - Area Sales Manager (Sales) Responsibilities included: Sales Operations, Dealer development, Market development and Product promotion functions, Training to Dealer Staff, Institutional Sales, Office Administration Major Achievements: Enhancement of Market Share in the State of Uttar Pradesh and Madhya Pradesh
	Yes No Are you sure wanted to delete this experience?


Previous :	Management Trainee, Grasim Industries Ltd.

	Worked from 1994 to 1994
	Brief summary : May1994 -Nov1994 Commenced Career, as Management Trainee, with Grasim Industries Ltd. Handled Sales of Graviera brand of Suiting in the states of Bihar and Orissa
	Yes No Are you sure wanted to delete this experience?

Pounit Varshney's Education

Institute of Management Studies
PGDBM
India
From 1992 to 1994
Yes No Are you sure wanted to delete this education?

INSTITUTE OF MANAGEMENT STUDIES , GHAZIABAD, UTTAR PRADESH
MBA/PGDM
India
From 1992 to 1994
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UNIVERSITY OF LUCKNOW, UTTAR PRADESH
B.Sc
India
From 1989 to 1992
Yes No Are you sure wanted to delete this education?

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General Manager (Sales & Marketing) - Auto Division (Electric Vehicles), Electrotherm (India) Ltd

Working from 2009

Sales & Marketing, Institutional & International Business - Electric Vehicle Successful Launch of India's first "Hire An Electric Two Wheeler Service" at Pune, branded as SWITCH.

General Manager, Electrotherm India Ltd.

Worked from 2009 to 2009

HDFC Bank Ltd.

Worked from 2004 to 2004

Sales/BD Manager, HYUNDAI MOTOR INDIA LTD

Worked from 2002 to 2004

Area Sales Manager, Hyundai Motor Ltd

Worked from 2002 to 2002

Marketing Manager, YAMAHA MOTOR INDIA LTD

Worked from 1999 to 2002

Manager, Yamaha Motor Pvt Ltd.

Worked from 1999 to 1999

Sales/BD Manager, HERO HONDA MOTORS LTD

Worked from 1994 to 1999

Area Sales Manager, Hero Honda Motors Ltd.

Worked from 1994 to 1994

Management Trainee, Grasim Industries Ltd.

Worked from 1994 to 1994

May1994 -Nov1994 Commenced Career, as Management Trainee, with Grasim Industries Ltd. Handled Sales of Graviera brand of Suiting in the states of Bihar and Orissa

Institute of Management Studies

INSTITUTE OF MANAGEMENT STUDIES , GHAZIABAD, UTTAR PRADESH

UNIVERSITY OF LUCKNOW, UTTAR PRADESH