| Topic : Strategies to Improve Marketing and Sales |
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Posted in Community :
HR Professionals
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Activity:
Question posted: 08 28 2010 08:29:51 +0000,
4 answers, 446 views, last activity
09 06 2010 01:40:55 +0000
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What are required qualities for a person who is heading the Sales & Marketing? What are do's and dont's for that position?
4 Answers for "Define the term "Head of Sales & Marketing"?"
Prev1NextShowing 1 - 4 of 4
Answered by
Dr.G.S.Rama Rao, Freelancer
| 09 06 2010 01:40:55 +0000
Not Rated
Sales and Marketing are just two sides of the same coin. Marketing is the cause and sales is the effect. Heads of these departments receive beatings from both sides. Suchi Smita has rightly called him the backbone of the company. He bears the weight and feels the pressure from TOP to BOTTOM.
Answer modified by
Aditya R. Upadhyay, Site Incharge (GM), Focus Energy Ltd.
| 08 30 2010 11:41:41 +0000
Not Rated
He should know the offered product/s, competitors, market potential and its customers very well. He should be able to train his team in such a way that the team should confidently handle the customers queries.
Answered by
Ajay Ziz, Dy. Registrar,, University of Jammu
| 08 30 2010 10:45:59 +0000
Not Rated
head shud protect , respect , feed , take care of his team ..as a captain of USS enterprise ship .. that is like the captain of INS KHUKHRI shud prefer dying with an unburn cigarrette in his lips :: but ::saving the entire loyal crew / team !!
Answered by
Suchi smita, HR Executive, Ropra Infosolution
| 08 30 2010 10:33:02 +0000
Not Rated
According to me he should know who his target customer are. Should be in a position to segment things and generate leads through his team. Should have good analytics skill to analyze the growth of the company.
As a whole he should be the backbone of the company.....
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