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Topic : Role and impact of Loyalty Management
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HR Professionals

 
Asked by : Hiren Sheth, Sr. Sales , Al Nabooda Group
Activity: Question posted: 06 20 2011 15:29:58 +0000, 4 answers, 483 views, last activity 06 21 2011 07:30:29 +0000
 
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Employee loyalty can be defined as employees dedicated to the success of the organization. Unfortunately, too many people go to work to simply earn a wage and care about little else. Using the right strategies with your employees will encourage loyalty, dedication, and a pride in one’s work. Conversely, if your company lacks employee loyalty, it can result in lost money, time, and customers. If your employees are already receiving competitive pay and benefits, what’s left to keep them faithful to your business? This is where you can get creative and come up with ideas that will really show your employees that they are valuable and that you care about their happiness.

 
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Here are just a few ideas to get your brain going:

• Develop an employee emergency fund that will be used to help employees and their families in times of need. Unforeseen circumstances happen, such as a house fire, robbery, or severe illness. Ask that all employees donate to this fund if they can.

• Reward achievements. Consider an award for employees that reach their 5, 10, and 20-year mark with the company. If employees take it upon themselves to earn a certification or receive additional training that will help them function better in their position, recognized them with a formal award. Of hundreds of employees polled, most said they would love to see a rewards program that goes beyond a simple boost in pay.

• Flexible work hours are often a Godsend for certain employees, especially those with children. Every employee has different needs, so if one prefers to work 7am to 4pm rather than 8am to 5pm, allow them to do so.

• Create a Performance Appraisal method that allows both you and the employee to evaluate their production, aim for goals, and track achievements.

• Have an open door policy. Sometimes employees have concerns to address and they need to know you are open to hearing them out. However, be careful not to assume that just because you’re friendly your employees will eagerly walk through your “open door.” Go around occasionally and check in with them as well.

• Offer fair compensation for the position with regular raises and evaluations.

• Offer benefits to employees such as health-care and vacation time.

• Implement an employee suggestion process.

• Encourage team-building activities among employee groups to create trust and acceptance and boost morale.



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by   Hiren Sheth, Sr. Sales , Al Nabooda Group  | 06 20 2011 15:31:15 +0000
  Answered by     Suryanarayan Murthy, Free lancer  | 06 21 2011 07:30:29 +0000
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Different stroke for different people

  Answered by     Rashmi Sharma, CEO/MD/Director, AQumen- Empowered Solutions: Human Resources (HR) Consulting  | 06 21 2011 00:43:16 +0000
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Apart from the newly emerging culture of job hopping, where it is considered necessary for career advancement. Indians are naturally loyal. However since they are emotional too, a negative environment, relationship problems etc can make them want to leave. Dissatisfaction at work is the prime reason of course, but usually this does not only stem from money. What we could do to improve the satisfaction level:

Specify your expectations:Changing expectations keep people on edge and create unhealthy stress. They rob the employee of internal security and make the employee feel unsuccessful. I’m not advocating unchanging jobs just the need for a specific framework within which people clearly know what is expected from them.

The quality of the supervision an employee receives is critical to employee retention. People leave managers and supervisors more often than they leave companies or jobs. It is not enough that the supervisor is well-liked or a nice person, starting with clear expectations of the employee, the supervisor has a critical role to play in retention. Anything the supervisor does to make an employee feel unvalued will contribute to turnover. Frequent employee complaints center on these areas.

--lack of clarity about expectations,
--lack of clarity about earning potential,
--lack of feedback about performance,
--failure to hold scheduled meetings, and
--failure to provide a framework within which the employee perceives he can succeed.

The ability of the employee to speak his or her mind freely within the organization is another key factor in employee retention.

Talent and skill utilization is something your key employees seek in your workplace. They want to be able to contribute beyond the call of duty, it energizes people to be able to use their skills and abilities but when thwarted and restrained it leads to further dissatisfaction.

The perception of fairness and equitable treatment. Reward good performers but recognize the impact it will have on others. There can be no favorites in an organization. There just has to be a policy for rewards, recognitions and promotions. While u maybe encouraging someone another person may also be getting discouraged, recognize that and be fair.

Most importantly:

Your staff members must feel rewarded, recognized and appreciated. Frequently saying thank you goes a long way. Monetary rewards, bonuses and gifts make the thank you even more appreciated. Understandable raises, tied to accomplishments and achievement, help retain staff. Commissions and bonuses that are easily calculated on a daily basis, and easily understood, raise motivation and help retain staff.   

Yes as a bottom line money does matter too, that's why the person came to work in the first place.How the money made him feel is what we neglect to work on.

 

  Answered by     Virag Shah, Confidential  | 06 20 2011 16:14:19 +0000
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In few words that " Try to give overall satisfaction and create motivational working atmosphere" This will cover all the things to make employee loyal..

 
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