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Question posted: 07 09 2009 06:33:43 +0000,
6 answers, 225 views, last activity
07 06 2010 20:18:08 +0000
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Any suggestions on how to learn and institutionalize; are most welcome..!
Many thanks..
The question 'What is Blue Ocean Strategy?' was posted about a year ago and had attracted several answers. Check it out.
Buy this book from a road side vendor, cost 150 bucks..chk it here http://www.blueoceanstrategy.com/
This is new to me!! I like the name BLUE OCEAN STRATEGY! Sounds quite exciting and patient work!! You would need loads of patience I believe!
Blue Ocean strategy is something like mutated innovation and never been done in the existing business or whatever it is. Its a place where business never been before. Where we could find only unique business solutions/products n more and its an niche market.
Satwinder, volumes have been written on Blue Ocean strategy, just google it. Also read Fortune at the Bottom of the Pyramid by C.K. Prahlad.
Before posting questions on a professional forum, please (1) do your own research (as a techie would tell you to RTFM) and (2) check whether the question has been posted previously.
Blue ocean Strategy as far as i know is "Capturing or Visualizing about the potential Market segments which does not exist at that time, but which can conceptualize in future." blue ocean is the terminology for the markets which do not exist aat present, but have a scope. target any product or service for these known but non-existing markets is what this strategy talks about.
BOS is the factor why some innovative companies suddenly breakthrough and come to the top of the industry. To achieve it is quite difficult and needs a lot of experience.
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Can you give my examples of Companies which work on Blue Ocean Strategy? Cheers, |
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By changing themselves....!! |