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Question posted: 03 14 2010 14:17:42 +0000,
1 answers, 114 views, last activity
07 06 2010 20:18:08 +0000
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Market segmentation aims to divide markets comprised of individuals into groups whose characteristics are relatively homogeneous within each set or segment and heterogeneous between segments, based on an identified set of variables.
1 Answers for "What is important to the target market?"
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