| Topic : Getting Started in Exporting |
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Activity:
Question posted: 10 13 2009 12:37:26 +0000,
4 answers, 257 views, last activity
03 28 2011 16:02:00 +0000
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I want to take franchisee of kotak securities in a small town like sonipat. I want to know how to excelerate my this business. Kindly guide me
outdoor advertising
Firstly do the market research and find out the competitors & study their strategy and set the strategy according the competitors and try to use different channels of marketing.
First of all, take stock of the Competition. See who all your rivals are there. Study their business and their strategy silently. Devise a strategy better than theirs. Spread the word in the town that one of India's biggest brokers is coming to town to establish office. try and get a few influential people in the town on your side. Normal marketing strategies wont work there. Only word-by-mouth publicity works best in small towns.
You should try and use as many marketing channels as possible, such as Direct Marketing, E-mail Marketing, Social Media marketing (using Twitter, Facebook, YouTube), Fax streaming and classified advertising, to name a few. Also join a networking group and participate in workshops and local events.
Feel free to download my marketing tips, available at no cost from
www.101recessionbustingtips.com
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