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Topic : Career Opportunities in Media
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Asked by : Ayan Choudhury, Sr/Principal Corespondent, Leading media House
Industry : Radio, TV & Films
Functional Area : Innovation
Activity: Question posted: 04 03 2009 10:47:23 +0000, 4 answers, 2806 views, last activity 07 06 2010 20:18:08 +0000
 
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Career in media industry is the latest trend among many youngsters in India. The strong influence that media holds over people's life has also attracted many to start a career in Media. Therefore I would like to know the scope of this industry in India? Will it grow perpetually?

 
  Answered by     lalita , Post Graduate, Sikkim Manipal university  | 06 09 2010 11:51:50 +0000
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Media industry has been growing rapidly. Today the role of media not only to  infrom but also to entertain and educate the people about their rights. The word media is broad now,  it includes- Print, television, internet, radio, magazines and so on. with the time, media is also changing its attitudes towards the coverage of news.

Media industry offers good career opputunities, but to make a Career in media industry is not easy task as people thinks. Media industry demands creativity, committement, hardwork, dedication and the in-depth knowledge of socio, economic,political issues. Today we are so much depend on media that we could not think of our lines without it. Inagine a day, you wake up from your bed and no nwespaer, TV, internet to bring you closer to the world. Don't you think you will feel cut off from the world.

 

  Answered by     Amit Madhav, Senior Consultant, GKC  | 04 03 2009 12:03:19 +0000
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According to me, the scope of media industry is definately high because it not only deals with entertaiment but it is responsible for education and awareness also.There can be a good career in media industry because of higher FDI inflow, higher per capita income which helps in starting new media industries. This industry is very versatile as rightly said by Surendra..

  Answered by     Jitena Kumar Rawat, Senior Consultant, GKC  | 04 03 2009 11:31:44 +0000
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Dear Ayan, I think the following data will answer your question to a certain extent. I found this data in a magazine. Statistically, Indian media industry has a projected size of 7.7 billion US$. Moreover, it is estimated to be over 18 billion US$ by 2012.

  Answered by     Surendra Sinha, Senior Consultant, Tata Administration Services (TAS)  | 04 03 2009 11:10:42 +0000
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Hi Ayan, although Media industry started with only mass distribution of newspapers and magazines, today, the definition of media has changed and media has many sub forms like - Radio and Television. It definately has a wide scope because of its versatality and growing number of audience.

 
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