| Topic : Business of Indian Premier League (IPL) |
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Indian Premier League (IPL): Business of IPL
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Activity:
Question posted: 04 21 2009 06:06:13 +0000,
3 answers, 359 views, last activity
07 06 2010 20:18:08 +0000
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Why is IPL attracting big names and big money?
What do you say?.
With the India becoming T20 champions, IPL is surely bound to attract eyeballs and it could be a show of strength for corporate houses and for the first time introducing corporate flavour to Indian sports
I think if the trend shows same indication indications as per last year, then it may mean mean big money for BCCI. But for companies bidding for the teams, it may make business sense too as cricket is nothing short of religion in India and getting hold of prime players under its fold, it could mean better brand image for the company.
IPL is attracting big name & big money of because of business motive. Business motive can be the scenario when the teams can be bought and sold for profit if they perform well. In that case, each team would just be nurtured as a company with its own index of performance.
IPL is not a game of cricket , but it is a business venture.
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