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11 Branding And Marketing Trends For 2011 Predictive loyalty metrics allow marketers to decipher consumers’ emotions, expectations, and imminent behaviors in the marketplace. Happily, I am an authority on customer loyalty. And, as real loyalty metrics measure the direction and velocity of consumer values 12 to 18 months in advance of the marketplace, they allow me to identify future trends with uncanny accuracy. Having examined these measures in 4Q2010, here's 11 trends for marketers in 2011. Interestingly, in symbolism and spiritualism, the number 11 is said to possess qualities related to intuition, honesty, understanding and, is also supposed to represent the ideal. The number is said to...
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Sandip Singhal
| Commented
| 1 year ago
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gud one sheetal, its real gud article....
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Shridhar Chandru
| Commented
| 1 year ago
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Oh thats a superb piece of knowledge. Nice one Sheetal. It has its relevance to indian market place and more towards retail market space
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Sasikanth Ramakrishnan
| Commented
| 1 year ago
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Excellent Article !!! Very applicable soon for India
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Insight: "11 Branding And Marketing Trends For 2011" deleted from your view.
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to know abt ur needs & think abt company in which u want to work.
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Sandip Singhal
| Added idea
"to know abt ur needs & think abt company in which u want to work."
| 1 year ago
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to know abt ur needs & think abt company in which u want to work.
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Ideate: "how we get a suitable job?" deleted from your view.
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Insure Against Investment Risk
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Proper Financial Planning
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Vipin Bhasin
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"Proper Financial Planning"
| 1 year ago
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Anita you are right, But it is a part of financial planning. We are maintaining our diversified portfolio to overcome any situation. It includes insurances, investment - liquid and others for our futures. But like Mr. Sinha i have a point but...
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Sandip Singhal
| Added idea
| 1 year ago
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Its necessary to appoint our nominee because incase any incident so our investment will cover our family's life. and we r prepare to face each type of difficulties which improve our passances, cleverity and our knowledge about life and also gain exp....
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Ideate: "How to cover risks before its too late??" deleted from your view.
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Yes
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Sitesh Amitabh
| Argues in support of
"Yes"
| 1 year ago
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Cross selling is much easier as client knows you , your product,your company and has got a relation experience. if he is satisfied customer then any product that you will pitch to him will be a success. You do lesser effort in convincing and gets...
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Sandip Singhal
| Argues in support of
| 1 year ago
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Cross seiling is easier than fresh seiling because it is difficult to motivate to customer towards a new brand. but one of the advatage of fresh seiling is that if customer motivated. this is strong loyalty for brand. so we can say cross selling have...
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Sheetal Jadhav
| Argues in support of
"No"
| 1 year ago
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I think as a BDE or sales executive selling new product is a challenge and gives more revenue. In cross selling a product may be available in more brands so convincing the customer is difficult but in a first time product if you convince the...
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Debate: "Cross selling vs Fresh Selling" deleted from your view.
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yes,
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Sandip Singhal
| Argues in support of
"yes,"
| 1 year ago
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I want to know, is it neccesarry to join any company with degree? then whate about expriance?
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Debate: "is degree is most important then exprience?" deleted from your view.
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Confuse & Make Money
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visibility
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ASHOK KUMAR. K
| Supported idea
"u r the better judge"
| 1 year ago
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the companys are providing add to show the presence in the maket. but actually the consumer are the better judges of the products. hence just enjoy the ad
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Sandip Singhal
| Supported idea
| 1 year ago
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These type of add r not related to the product but its related to the companies. these type of companies want their company name on the mind of consumers because they forcasting new brand as a company name so that if in future company launch any...
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SHRIKANT MANOHAR DANKE
| Supported idea
"Confuse & Make Money"
| 1 year ago
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I agree with you, Sheetal. Today everyone is doing everything for making money for the same they are confusing the end user by hammering of these ads.Â
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Ideate: "Why there is a total mis-match interms of Products & its Ads? " deleted from your view.
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Suryanarayan Murthy
| Argues in support of
"Yes"
| 1 year ago
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I agree with you Mr Shashikant. We must be open to suggestions/discussions. Sometimes our perception of issues on hand, may prove to be right !! Who knows ?
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Sandip Singhal
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| 1 year ago
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It is not true that we go always with our perception but its only desire, which creating our own idea, belief and thought. its not neccesary that we always right.
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Shashikant Rajak
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"Yes"
| 1 year ago
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Its, true in this selfish world we are governed by our perception. We are less open to others always want our own benefit. We think less about others more about ourselves. Thus, I think we have become slave to our own perception.
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Debate: " Are you a slave of your perception?" deleted from your view.
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Yes
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s.baalu
| Argues in support of
"Yes"
| 1 year ago
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THANK YOU LATHA. UNCONTROLLED AVAILABILITY OF CURRENCY IN CIRCULATION HAS LED TO INFLATION,ABNORMAL INCREASE IN PRICES OF NOT ONLY ESSENTIALS,BUT EVERYTHING ELSE,RESULTING IN LESSER VALUE OF MONEY.HIGH TIME MEASURES ARE TAKEN TO CONTROL CURRENCY.
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Sandip Singhal
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| 1 year ago
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you cant suddenly control currency, but you may forcast & planning right now then you may control it.
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Latha Baskar
| Argues in support of
"Yes"
| 1 year ago
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Yes of course and can be done through export of foreign exchange and currency notes. An authorised person may send out of India foreign currency acquired in normal courseof business. Cheques drawn on foreign currency account maintained in...
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Debate: "Should India control Currency?" deleted from your view.
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