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SANJAY SOOD Head/VP/GM-Marketing, LEADING FOOTWEAR/ FASHION BRAND
 
SANJAY SOOD's Profile
SANJAY SOOD
Head/VP/GM-Marketing, LEADING FOOTWEAR/ FASHION BRAND
LEADING FOOTWEAR/ FASHION BRAND
confidential
confidential
New Delhi / NCR, India
Toostep 
Professional summary

r   Nearly 24 years of diverse experience at Senior Levels in Sales, Marketing, Retail Operations, Production planning, Sourcing, Merchandising, Client Relationship & Management training etc.

r   Possess extensive work experience in FMCG / Consumer Durables / Footwear / Fashion wears etc. at senior levels.

r   Having good knowledge of outsourcing & Merchandising including ATL & BTL activities.

r   Proven track record of SWAT analysis, increasing revenues, streamlining workflow, systems suitable for the organization and creating a team & suitable work environment to enhance productivity / profitability innovatively.

r   Extensive experience in exploring and developing new markets, maintaining existing accounts, introducing new brands, create market for them successfully, space allocation, retail marketing, for better accelerating growth & achieving set sales and collection goals.

SANJAY SOOD's Experience
Current :

Head/VP/GM-Marketing, LEADING FOOTWEAR/ FASHION BRAND

FMCG/Foods/Beverage
India, New Delhi / NCR

Working from 2008

Brief summary :

MANAGEMENT OF MARKETING, SALES, MERCHANDISING, SOURCING, ADMINISTRATION AT SENIOR LEVEL.

 
 
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SANJAY's communities
12918 members, 153 jobs, 405 articles, 184 questions, 274 debates, 155 idea contests.
928 members, 118 jobs, 83 articles, 26 questions, 24 debates, 26 idea contests.
735 members, 44 jobs, 128 articles, 29 questions, 59 debates, 29 idea contests.
SANJAY's contributions
The most important factor of converting footfalls into serious customers is to understand there senses, intelligence, surprises and never get this offer again attitude.  One has to create a serious urge of purchase in the minds of the customers that he...
there is still a long gap between prospective customers and the serious users of the internet. Mostly prospective customer's information base is 10% internet and balance 90% other sources. That's why we are currently consentrating on other marketing...
 
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