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RK N
| Answered
| 4 years ago
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I think penetrating into a new market is somewhat like exploring new territory,you never know for sure how the user is going to respond. Key items or questions that should always be evaluated or addressed are: 1) How does my product differ from...
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saurabh dixit
| Answered
| 4 years ago
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hi, The best possible way to penetrate for an engineering software solution area wise is to set up channel partners and before going to market you should know ur compititor well. Or \seond way is to use direct business model,means directly contct...
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Murali Krishna Kesapragada
| Answered
| 4 years ago
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Let the area be a new geographical area or a new market, the following steps will always prove to be useful: a. If there are no players in the area, you are in the right place. There is nothing to stop you. Just take the first step and capture the...
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Answer: "What will be the best possible ways to penetrate to a new market(area wise) for an engineering software solution?" deleted from your view.
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Periodically I ll find a post in the blogosphere lamenting the amount of money that enterprise software vendors pour into sales marketing. In most companies, sales marketing expenses are 2-3X those applied to product development. While there are countless articles, books, methodologies and consultants available to increase the efficiency of product development, the cupboard is comparatively bare when it comes to efficiency in sales and marketing. Sales and marketing expenses are, in the abstract economic sense, wasted money. If customers were omniscient they could order whatever they needed on a web site without vendor prompting or encouragement and take vendor sales marketing costs down to ...
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Dasari Srinivas
| Commented
| 4 years ago
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My Dear Friend it is absolutely a Good Article.I can say Sales and Marketing are like heart of the company.You can live with other organs for a period but with out a heart you are no more.
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saurabh dixit
| Commented
| 4 years ago
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you know with out spending in marketing and sales you cant achive huge targets.These two are the pillers for sales.
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Trends: "Software sales & marketing costs" deleted from your view.
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